
Ad Operations Executive
9 hours ago
JOB LOCATION: Navi Mumbai (Belapur)
RESPONSIBILITIES:
- Campaign Setup & Trafficking: Implement and manage digital ad campaigns across various platforms and trafficking ad creatives.
- Quality Assurance: Ensure accurate implementation of ads, tags, creative assets, and tracking pixels.
- Monitoring & Optimization: Monitoring campaign performance, analyse data and proactively optimize for delivery and KPIs (CTR, viewability, conversions, etc.).
- Reporting & Analysis: Generate and monitor campaign metrics to ensure optimal performance and identify areas of improvement.
- Troubleshooting: Diagnose and resolve issues related to campaign delivery, ad tags, and tracking discrepancies.
- Collaboration: Work closely with internal teams to ensure seamless campaign operations.
- Inventory Management: Monitor ad inventory and suggest improvements to maximize fill rates and revenue.
REQUIREMENTS:
- Bachelor's degree in marketing, Advertising, Communications, or related field.
- 3-5 years of experience in ad operations or digital campaign management.
- Familiarity with ad serving platforms (e.g., Google Admob, ironsource, Campaign Manager 360).
- Basic understanding of HTML, JavaScript, and third-party ad tags.
- Strong analytical skills and attention to detail.
- Proficiency in Excel including advanced formulas, macros and data visualisation tools.
- Excellent organizational and time management skills.
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