
High Salary Brand Lead
3 weeks ago
Key Responsibilities:
- Own and evolveFootprints brand architecture, messaging, and positioning
- Build and leadnational and regional brand campaignsthat drive admissions and market leadership
- Developlocalized brand strategiesfor micro-markets and individual centers
- Partner withdigital and performance teamsto ensurebrand + growth integration
- Createinsight-led brand narratives(social, web, video, influencer, offline) that build strong parent trust
- Manage and optimizebrand presence on digital review platforms and aggregators
- Conceptualize and executeon-ground activations, events, and partnershipswith parenting communities
- Conductbrand auditsand maintain a high standard of brand representation
- What Were Looking For:
- 5- 8 years of experiencein brand marketing, preferably with multi-location consumer brands (retail, edtech, or D2C)
- Proven ability totranslate brand campaigns into measurable growth metrics (leads & admissions)
- Strong understanding ofomnichannel brand buildingdigital + offline
- Excellent project management and cross-functional collaboration skills
- Entrepreneurial mindset,comfortable working in a fast-paced, growth-stage startup
- Passion foreducation, parenting, and purpose-driven brands
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