Channel Activation Manager

2 weeks ago


Ahmedabad, Gujarat, India Zydus Wellness Full time
Job Description

Zydus Wellness: (About the Company)

Zydus Wellness, an FMCG leader, develops, manufactures, and markets health and wellness products, integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, Indias first zero-calorie sugar replacement, it now manages seven global brands, including Complan, Glucon-D, Everyuth, and Nutralite. The company serves over 50 million families and supports more than 90,000 dairy farmers and 2,000 MSMEs.

With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of manufacturing integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs four manufacturing facilities across India and eight co-packing facilities in India, Oman, and New Zealand. Listed on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr. Sharvil Patel and CEO Tarun Arora, serving customers in over 25 countries across three continents.

Get to know our organization Click on the below links

1 Company Website

2 Zydus Corporate Park

Job Purpose :

(CAM GT E Commerce)

The Channel Activation Manager is a pivotal role that will help drive business for the E-com Channel. He/She will work very closely with the entire E-com team, helping and supporting them in meeting the business objectives on back of strong business fundamentals. The person will have to collaborate strongly with both internal (Marketing, Supply chain, Finance) and external stakeholders (Agencies, Retail partners) to ensure successful business outcomes. This will be a mix of Strategy and Execution with equal amount of time spent on each aspect. As the business is evolving so is the ways of working and needs of the channel, and to ensure we win in the channel daily, we have to drive changes in process and approach which requires ability to think within and think beyond along with a very strong execution capability.

Reporting Structure :

- Reporting: Head E-com & D2C
- Direct Report: Channel Activation Executive
- Cross Functional Stakeholders E-com Team, Marketing, Finance, Supply Chain

Education & Experience Profile

- Education: MBA from Premier B-school
- Experience: 8-10 years of work experience with 3-4 years in E-commerce. FMCG experience preferred
- Preferred Age Group: 32-37

Technical Competencies:

- Understands E-com business and has worked as E-com KAM or in Brand/Trade Marketing.
- Proficient in MS Excel and BI Tools with strong Analytical capabilities
- Prior experience of working with E-com agency or on content will be a plus
- Understands Product pricing water fall and have mange budgets/P&L previously

Behavioral Competencies:

- Ability to work /Negotiate/influence Cross functional stakeholders
- Structured thought process and Problem solving attitude
- Entrepreneurial Mind-set and high degree of Result Orientation

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