SEO Specialist

3 weeks ago

Navi Mumbai, Maharashtra, India Dc Consultants Full time
Job Description

We are seeking an SEO Specialist to conduct keyword research, optimize website content, and analyze performance to improve search visibility. You will be responsible for on-page optimization, monitoring website performance using tools like Google Analytics and Search Console, and tracking key SEO metrics. This role requires a professional with proven experience in SEO, proficiency with tools such as SEMrush and Ahrefs, and the ability to run Google Ads and other paid campaigns.

Roles & Responsibilities:

- Keyword Research & Content Optimization: Conduct keyword research to identify target keywords and phrases. Optimize website content, including landing pages, blog posts, and product pages, for improved search visibility.
- On-Page & Technical SEO: Perform on-page optimization, including meta tags, headers, and internal linking. Identify technical SEO issues and collaborate with developers to resolve them.
- Performance Monitoring & Reporting: Monitor and analyze website performance using tools like Google Analytics and Search Console. Track and report on SEO metrics such as organic traffic, keyword rankings, and conversion rates.
- Strategic Development: Stay updated on industry trends and algorithm changes to adjust strategies accordingly. Conduct competitive analysis to identify opportunities for improvement.
- Collaboration & Implementation: Collaborate with content creators, developers, and other team members to implement SEO best practices. Run Google Ads and other paid campaigns.

Skills Required

- Proven experience in SEO, with a strong understanding of search engine algorithms and ranking factors.
- Proficiency with SEO tools such as SEMrush, Moz, Ahrefs, or similar.
- Excellent analytical skills and the ability to interpret data to make informed decisions.
- Strong communication and collaboration skills.
- The ability to run Google Ads and other paid campaigns.
- Familiarity with HTML, CSS, and JavaScript is preferred.
- Experience with WordPress or other content management systems is a plus.

QUALIFICATION:

- A Bachelor's degree in marketing, business, computer science, or a related field is preferred.

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