Senior Manager

7 days ago

Mumbai India Adani Realty Full time

Job Description Strategic RESPONSIBILITIES - Execute integrated marketing programs for new product launches and brand building. Operational - Execute the creative campaign, liaise with and brief the advertising agency as well as the appropriate media to ultimately ensure accurate, true and effective communication with the various markets. - Coordinate with external agencies for generating sales promotional material - Assist in planning and managing key internal and external corporate events. - Assist in delivering all marketing activities within the agreed budget. - Coordinate with agencies for planning & developing diverse media campaigns. - Coordinate creation of Briefs for marketing agencies - Work with appropriate in-house / vendor teams for Database Marketing - Coordinate design, content & cost approvals from senior management - Manage day-to-day agency affairs - Campaign Activity Updates: Weekly - Vendor & Media management - Making corporate presentations. - Driving Pre/ Post sales efforts including market research and trend analysis initiatives. - Market Analysis, taking initiatives for all possible branding and Sales promotional activities. Financial - To monitor and manage marketing budgets for allocated brands. - To adhere to the set annual marketing budget (and procedure) and control the individual budget per promotion, advertising campaign etc. - Cost Updates Budget vs. Spend: Monthly People - Exhibiting a performance driven culture - Training need identification for higher productivity. Qualifications - MBA/ PGDM in Marketing or related field 18+ years in experience of marketing of large scale real estate project and/or commercial project. Advertising experience in luxury items, automobiles, hospitality projects, BFSI etc.

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