Creative Director

Job Title Creative Director Department Creative Unit Location Chennai Employment Type Full-time Campaign Contract Role Overview At Demos Project we are seeking a Creative Director with exceptional leadership execution and strategic vision to drive the entire creative team responsible for a high-impact digital political communication campaign in Tamil Nadu The candidate must have a proven track record in branding advertising digital storytelling or campaign media and should be capable of managing a high-volume multi-format creative workflow This role demands the ability to lead a multi-disciplinary team translate communication objectives into visual content and ensure consistent quality and timeliness across all creative outputs Key Responsibilities Leadership Ownership of Creative Unit Drive and lead the complete Creative Department overseeing graphic design video production copywriting meme creation voiceovers post-production and narrative framing Take ownership of all creative deliverables ensuring they meet campaign goals tone quality and deadlines Build mentor and manage a high-performing creative team with clarity discipline and inspiration emphasizing team handling and collaboration Set creative direction and align daily operations with campaign priorities and timelines Creative Direction Content Strategy Develop the campaigns creative identity content language and approach to digital storytelling Establish and oversee the campaigns narrative framing strategy Guide and approve static content posters carousels video content reels shorts edits meme content and script-based materials Translate campaign briefs and strategy inputs into engaging audience-specific creative formats adapting content to both Tamil and English Ensure creative assets are optimized for platform-specific formats across Facebook Instagram YouTube Twitter X and others demonstrating robust platform expertise Workflow Process Management Lead the creative production pipeline end-to-endfrom concept to execution to delivery Oversee task allocation turnaround timelines approvals workflow and quality control Coordinate with Ads Strategy Research Influencer and Platform Ops teams to ensure campaign alignment Prioritize content based on campaign urgency trends performance feedback and narrative shifts Quality Control Innovation Political Thought Personally review and approve key assets before publishing or boosting Ensure brand visual and messaging consistency across platforms and content formats Introduce creative innovations based on audience behavior digital trends political moments and political thought leadership Required Qualifications Skills Education Bachelors or Masters degree in Visual Communication Design Fine Arts Advertising Media Studies or related fields Experience 38 years in senior creative roles within branding advertising content production digital political campaigns Significant experience in campaign planning managing high-pressure content creation and handling multi-format creative teams Strong background in narrative framing and campaign storytelling Creative Technical Leadership Skills Expertise in copywriting design or edit capability graphic video meme script High proficiency in design editing tools Adobe Creative Suite Photoshop Illustrator Premiere Pro After Effects or equivalent mobile tools Deep platform expertise Meta YouTube Twitter X Instagram including content optimization for various formats Fluent in Tamil and English for creative work and team management Strong visual storytelling campaign design and narrative-building abilities Proven leadership in directing managing and inspiring a creative team Highly organized deadline-focused and performance-driven adept at managing confidentiality campaign discipline and cross-functional collaboration Politically and culturally awaredeep understanding of Tamil Nadus media landscape Work Expectations Extended work hours including weekends and campaign crunch periods as required by campaign timelines Ability to function independently while leading a high-output team Complete confidentiality strategic alignment with campaign leadership and maintenance of campaign discipline at all times