Field Marketing Manager, APJ

5 days ago


Bengaluru India Aerospike Full time

Job Description Aerospike is the real-time database for mission-critical use cases and workloads, including machine learning, generative, and agentic AI. Aerospike powers millions of transactions per second with millisecond latency, at a fraction of the total cost of ownership compared to other databases. Global leaders, including Adobe, Airtel, Barclays, Criteo, DBS Bank, Experian, Grab, HDFC Bank, PayPal, Sony Interactive Entertainment, The Trade Desk, and Wayfair, rely on Aerospike for customer 360, fraud detection, real-time bidding, profile stores, recommendation engines, and other use cases. At Aerospike, we dream big and deliver even bigger. Our mission is to unleash the power of the world's real-time data with a database built for infinite scale, speed, and sustainability. If you're ready to shape the future of data, join us. About the Role: We are looking for an enthusiastic, self-motivated, hands-on individual to join our team as our Field Marketing Manager, APJ. You will play a pivotal role in shaping and executing marketing strategies tailored to the needs of the Asia-Pacific and Japan region. You should have the experience and vision to link the most pivotal themes and milestones into cross-functional demand programs, events, and activities. You should be experienced with highly cross-functional work and be excited about the opportunity to build world-class marketing campaigns that align to company growth goals, while leveraging your knowledge of the APJ market. You should also have experience communicating a data-informed marketing plan and enjoy collaborating with external partners and internal stakeholders across the organization. What you'll be doing: - Develop and implement comprehensive marketing strategies aligned with the company's objectives, while also considering regional and local nuances and market dynamics. - Design and execute targeted marketing campaigns programs digital, and events to generate leads, drive conversions and meet Aerospike's APJ pipeline goals. - Ensure Aerospike's value proposition is communicated to APJ prospects, customers and partners. - Utilize a data-driven approach to marketing campaigns to assess effectiveness and drive ongoing optimization and improvement. - Work with Marketing leadership to incorporate the marketing strategy into integrated initiatives; project managing planning timelines. - Collaborate with cross-functional teams to deliver compelling integrated marketing campaigns and multi-channel programs to optimally engage our target personas and generate pipeline. - Manage regional marketing budget in alignment with APJ Marketing strategy/priorities, ensuring quarterly budgets are used in quarter and maximized for demand generation and results. What we're looking for: - 5-7 years of B2B Tech or software experience with demonstrated success in developing and executing marketing strategies that drive business growth. - Deep understanding of pipeline creation and demand generation, the key drivers of effective nurturing, and the role of marketing at each stage of the funnel. - Experience in managing and collaborating with third party vendors. - Excellent interpersonal skills and attention to detail. - Superb communication and the ability to inspire and influence senior executives, peers, and team(s) with your vision and roadmap. - Use critical thinking and produce creative solutions, including an advanced understanding of marketing program management (processes, tools, reporting, etc). - Strong analytical skills and experience. - Must be willing to roll up sleeves and execute. - Experience working with Salesforce, Marketo, and Google Analytics. Demandbase knowledge/experience is a strong plus. Aerospike is an Equal Opportunity Employer. We are committed to providing an environment free from discrimination on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.



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