Activation Marketer

3 months ago


Bengaluru Karnataka, India 3M Full time

Job Description:
As an Activation Marketer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
Demand Generation -- Leads localization and activation of global or area programs to generate demand

at end user & Channel Partners
- Manage local calendar for promotional planning & implementation
- Deliver new product material, programs and promotions to field sales
- Recommendation on media buys

Channel:

- General Channel partners distribution, local specific channel partner engagement/execution of through channel marketing plans
- Syndication to the channel partner in country
- Local specific program for Trade channel partners engagement & promotional

campaigns

Promotion & Key Operations support:

- Timely Creation of SKUs & Quote submission for field sales
- Sample Center Management

Input to the Area teams (Area portfolio, NPI and segment marketing):

- Provide input to Marketing planning, Program and calendar development
- Competitive intelligence
- Ensure local regulatory and packaging compliance for portfolios/programs
- Align to Campaign outcomes/input/results
- NPI voice of market, ideas, local needs, participate on global NPI team/with area new product marketers

Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.

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