Paid Media Executive
3 months ago
**Job Information**:
Work Experience
**1-3 years***
Industry
**Advertising***
City
**Mumbai***
State/Province
**Maharashtra***
Country
**India***
Zip/Postal Code
**400012***
- In a nutshell, your job is to help our clients market their products - that means converting their Ad Spending into direct revenue You will be directly responsible for strategizing, creating, monitoring, and iterating the Ad Campaign.
- Strategize, execute, monitor, and manage campaigns across multiple platforms such as Google Adwords, Facebook Ads Manager, Google Shopping Ads & an eCommerce marketplace.
- Oversee growth in performance to meet clients' business goals and strategies.
- Manage the platform’s daily budgets, billing reconciliation, and spend pacing in adherence to allocations and desired return
- Map ad formats to advertising objectives
- Plan and Optimize landing page testing
- Report on key performance indicators and lead-generation initiatives
- Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads - A/B testing.
- Collaborate with marketing teams to discover, and test data-driven ways to optimize performance
- Build Budget Recommendations and media plans
- Document campaign evolution to monitor the overall performance and identify best practices.
- Present account reviews internally as well as to clients over client reporting calls.
- Explore new opportunities to grow campaigns more efficiently and effectively
- Ensure a data-led approach to all activity, creating a clear test & learn the strategy
- Lead the Service front and be a face for the service and be involved for pre-sales technical queries & lead training across the department.
**Requirements**:
- At least 02 years of experience in Paid Social & Paid Search
- Impeccable verbal and written English
- Knowledge of search engine optimization and keyword research
- Ability to understand the target audience and plan campaigns accordingly
**Benefits**:
- Projects: You will be ensured exposure and learning to different paid channels with our exciting projects.
- Yes, we’re a 5-day working company.
- Social club - This allows you to know yourself better.
- Investment club - Gives you knowledge about the recent investment market trend
- Books Club - Help you grow and expand your knowledge
- Sports Club
- Leads to a healthy life.
- Add on to that In-House Training and Seminars
- Working directly with the co-founders who are alumni of ISB and started this venture from their campus dorm
- Learn about business and startups at breakneck speed - 2 years with us is like 5 years anywhere else.
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