Territory Sales Executive

1 month ago

Kolar, India Heineken Full time

**Job purpose**

**To achieve maximum sales profitability, growth and account penetration within an assigned territory and/or market segment by effectively selling the company’s products.**

**Key Responsibilities**

**Sales Focus**
- **Achievement of agreed Market and Segment share targets.**:

- **Monitor Actual Sales against expectations.**

**Implementation of TM&D plans**
- **Implementation of market and outlet coverage plans**:

- **Adherence to fixed call frequency for self and customer groups**:

- **Ensure Availability and Visibility as per norms for all SKUs.**:

- **Ensure Cold Stocks Percentage as per norms**:

- **Ensure freshness as per norms**

**Implementation of category / brand input plans**
- **Implementation of trade and consumer schemes.**:

- **Ensure implementation of all Branding elements at the appropriate place and time**:

- **Quality execution of merchandising activity.**:

- **Evaluation and Pre/during and Post sales feedback**

**Stock control**
- **Monitor & ensure the Stock at Depot level for all SKU**:

- **Monitor Chiller Stock is as per norms.**:

- **Monitor and report any issues in Age / Freshness of stock**:

- **Co-ordinate with JTSE and ASE / ASM to ensure adequate stock availability**

**Competitive Feedback**
- **Provide timely feedback on competitive activities**:

- **Provide constructive recommendations for countering comp activities.**

**Market Knowledge**
- **To possess a complete territorial knowledge.**:

- **Knowledge of Competition brands, prices, margins and activities.**:

- **To develop & maintain superior trade relations with key trade members.

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