Chief Brand Officer

3 weeks ago


Nashik Maharashtra, India Touchwood Bliss Full time

**Brand Strategy Development**:

- Develop and articulate a comprehensive brand strategy aligned with the overall business objectives.
- Collaborate with key stakeholders to understand the market, competition, and target audience.
- Define the brand's positioning, value proposition, and differentiation in the market.
- **Brand Identity and Messaging**:

- Oversee the development and maintenance of a consistent and compelling brand identity.
- Ensure that brand messaging is clear, consistent, and resonates with the target audience.
- Implement and enforce brand guidelines across all communication channels.
- **Marketing and Communication**:

- Lead marketing and communication teams to create and execute integrated marketing campaigns.
- Drive the development of creative content, advertising, and promotional materials.
- Monitor and analyze the effectiveness of marketing initiatives and adjust strategies as needed.
- **Customer Experience**:

- Ensure that the brand promise is reflected in every aspect of the customer experience.
- Collaborate with customer service teams to maintain a positive brand image in customer interactions.
- Identify opportunities to enhance customer satisfaction and loyalty through brand initiatives.
- **Brand Performance Analysis**:

- Utilize analytics and market research to track and measure brand performance.
- Monitor key performance indicators (KPIs) related to brand awareness, perception, and loyalty.
- Provide regular reports and insights to the executive team on the brand's impact on business goals.
- **Leadership and Team Management**:

- Build and lead a high-performing brand team, providing guidance and mentorship.
- Foster a collaborative and creative work environment that encourages innovation.
- Collaborate with other departments to ensure alignment of brand strategies with overall business objectives.
- **Partnerships and Collaborations**:

- Identify and negotiate strategic partnerships and collaborations to enhance the brand's reach and influence.
- Manage relationships with external agencies, vendors, and partners involved in brand-related activities.
- **Crisis Management**:

- Develop and implement crisis communication plans to protect and enhance the brand's reputation.
- Act decisively in handling and mitigating any negative impact on the brand during crises.
- **Budget Management**:

- Develop and manage the brand budget, allocating resources effectively to achieve strategic goals.
- Ensure cost-effectiveness in brand-related activities.
- **Experience : Min 5-6 Years Exp required**

**Salary**: ₹40,000.00 - ₹65,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Commuter assistance
- Internet reimbursement

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Experience**:

- total work: 1 year (preferred)

Ability to Commute:

- Nashik, Nashik, Maharashtra (required)

Ability to Relocate:

- Nashik, Nashik, Maharashtra: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**

+91 7774000284


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