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Performance Marketer

2 months ago

Gurgaon, India Pickyourtrail Full time

WHO ARE WE?

We’re a team that believes in going the extra mile every day. At Pickyourtrail, we celebrate every small win, hoard a lot of hot chocolate, bring our furry friends to work, and are constantly looking for new ways to make travel accessible to everyone.

WHAT ARE WE LOOKING FOR?
- At least 1-2 Year of experience
- Experience in managing Pay Per Click ads, Search Engine Marketing ads, Social Media Ads
- Must be good with numbers. Can do day-to-day number crunching
- Good to have understanding of Analytics tools like Google Analytics, Trends, Power BI etc
- Use analytics data and lead tracking to optimize campaigns and constantly improve results
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)

WHAT YOU’LL BRING TO THE TEAM:

- Self-motivated attitude; one who can work alone and in team
- Understands how digital marketing functions. Experience in performance based paid campaigns. SEM and SMM is must
- Campaign conceptualisation, creation, optimisation and reporting
- Ability to convert numbers into useful business insights and share the same with multiple stakeholders in the Organisation
- Comfortable coordinating with cross-function team members
- Microsoft Excel Proficiency
- Strong analytical/ logical thinking
- Ability to work in tight deadlines
- Strong communication and interpersonal skills

EXPERIENCE DETAILS:

- Around 1 to 2 years’ experience in digital marketing, performance marketing, paid SEM, Paid SMM

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