Performance Marketing

1 week ago

Gurgaon, India Pride circle Full time

To create and implement strategy for paid media across social and display channels
D2C Website Build Company online presence while maintaining efficiency and ROI Use data
supported marketing to identify trends and key opportunities for innovation across buyer's journey
- Grow website sales to 2X in 4 months - Develop and implement marketing campaigns

across integrated channels - Identify key audience growth opportunities and transformthese in effective campaigns - Track and keep a dashboard of key financials that the teamneed on a daily/weekly/monthly basis and ensure these are kept up to date by you
- Monitor and Maintain ROI above 3X across channels Optimize campaigns across multiple

channels to deliver ROI Analyze and use customer research, hard data and metrics toassess efficacy of marketing campaigns
- Increase channels of media buying from current social & google to at least 6-7 Increase

footprint across search, display, social, affiliate and retargeting networks
- Partner cross functionally with Brand, Product and Website teams Channel feedback of

campaigns back to the Brand team every week Do bi weekly sessions on creatives andstrategies of competitors and identify messaging Work with the team to build thecreative bank for 3 months
- Reporting on daily, weekly and monthly basis Develop reports on performance of

campaigns at various frequency Proposition of strategies and projections for comingmonthsSKILL REQUIRED
- Experience - You bring deep understanding of PPC channels like FB, Instagram, Google,

You Tube.
- Analytical skills - You are able to structure and process qualitative or quantitative data,

and draw conclusions from it. Exhibit a probing mind and achieve penetrating insight.You are numbers focussed always.
- ROI seeker - You handle the marketing budget as if it were your own money. You plan

strategically and monitor your campaigns very closely.
- Organisation/Planning -Your ability to plan, be organised and be on top of schedules is

exceptional. You are proactive, focus on key priorities.
- Tenacity and Relenteless - You are very focussed on making your targets, and relentlessly

chase the goal.
- Proactivity - You understand your mission and outcomes, and act proactively. You do not

need to be chased or told what to do; instead you bring your ideas to the company
- Critical thinking
- You are a logical thinker and a naturally deep thinker - we will interview

you for this

**Salary**: ₹800,000.00 - ₹1,400,000.00 per year

Schedule:

- Morning shift

Ability to commute/relocate:

- Gurgaon, Haryana: Reliably commute or willing to relocate with an employer-provided relocation package (required)

Application Question(s):

- Do you Belong to LGBT+ Community

**Experience**:

- total work: 4 years (required)

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