Marketing Executive

5 months ago


Delhi, India Optamark Full time

**Key Responsibilities**:
As a Marketing Executive, you will play a pivotal role in developing and executing effective marketing strategies. Your responsibilities will encompass:

- **Content Creation**: Develop engaging and high-quality content for various marketing channels, ensuring alignment with our brand voice and resonating with our target audience.
- **LinkedIn Marketing**: Lead our LinkedIn marketing efforts by creating compelling posts, engaging with industry connections, and leveraging the platform for networking and lead generation.
- **Social Media Management**: Oversee and curate our social media presence across platforms, creating and scheduling content, responding to inquiries, and fostering a vibrant online community.
- **Digital Marketing**: Contribute to the development and execution of comprehensive digital marketing strategies, including SEO, SEM, and display advertising, to drive website traffic and enhance online visibility.
- **Blogging**: Craft insightful and informative blog articles on relevant industry topics to establish thought leadership and provide valuable insights to our audience.
- **Content Posting**: Coordinate and manage the consistent posting of engaging content across digital channels, ensuring a cohesive and compelling online presence.
- **Market Research**: Conduct thorough market research to identify trends, competitor strategies, and emerging opportunities. Translate findings into actionable recommendations.
- **Performance Tracking**: Monitor and analyze the performance of marketing campaigns, initiatives, and channels. Use data-driven insights to optimize strategies and drive results.
- **Report Generation**: Generate regular reports detailing key performance metrics, ROI, and other relevant data. Present findings and recommendations to the management team.
- **Team Supervision**: If applicable, provide leadership and mentorship to a marketing team, ensuring effective task delegation, performance management, and professional growth.

**Qualifications**:

- Bachelor's degree in Marketing, Business, Communications, or related field. Master's degree a plus.
- Proven success in LinkedIn marketing, social media management, and digital marketing.
- Strong content writing and communication skills, adaptable to different audiences and channels.
- Proficient in market research methodologies, performance tracking, and data analysis.
- Experience in supervising and leading teams, with a focus on fostering a collaborative and high-performing environment.

Pay: ₹35,000.00 - ₹40,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Evening shift
- Fixed shift
- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)
- Content Writing: 2 years (preferred)
- Social Media Management: 2 years (preferred)
- LinkedIn Marketing: 2 years (preferred)
- CRM software: 2 years (preferred)
- Smartlead: 1 year (preferred)
- Klenty: 1 year (preferred)

**Language**:

- English (required)

Shift availability:

- Overnight Shift (required)
- Night Shift (required)


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