PPC Executive
5 months ago
**Job Title**: PPC Executive
**Location**: Mayur Vihar-1, New Delhi
**Employment Type**: Full-Time
**Experience Required**: 5+ Years
**Company Overview**:
Master Bazar Pvt Ltd is a leading digital marketing company committed to delivering exceptional online solutions to our clients. We pride ourselves on our innovative approach, and as we continue to expand, we are seeking a highly experienced PPC Executive to join our team. If you have a proven track record in PPC management, a keen understanding of digital advertising platforms, and a strategic mindset, we invite you to be a part of our dynamic organization.
**Position Overview**:
As a PPC Executive at Master Bazar Pvt Ltd, you will be responsible for planning, implementing, and managing our clients' paid search campaigns. Leveraging your extensive experience in PPC, you will play a critical role in driving successful digital marketing strategies, optimizing campaigns, and maximizing return on investment.
**Key Responsibilities**:
- Develop, implement, and optimize paid search campaigns across various platforms, such as Google Ads, Bing Ads, and social media channels.
- Conduct keyword research and analysis to identify new opportunities and trends.
- Create and optimize ad copy, landing pages, and targeting parameters for maximum performance.
- Monitor and analyze campaign performance, providing regular reports and insights to the team and clients.
- Implement A/B testing to improve ad creatives, targeting, and landing page performance.
- Stay up-to-date with industry trends, search engine algorithms, and digital marketing best practices.
- Collaborate with the content and design teams to ensure alignment between ad content and overall marketing strategies.
- Conduct competitor analysis to identify opportunities and threats in the digital advertising landscape.
- Provide strategic recommendations for campaign optimization and budget allocation.
- Stay informed about changes in the digital marketing landscape and adapt strategies accordingly.
**Qualifications**:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in PPC management.
- Proven track record of successful PPC campaign management and optimization.
- In-depth knowledge of digital advertising platforms, including Google Ads, Bing Ads, and social media advertising.
- Experience with bid management tools and analytics platforms.
- Certification in Google Ads or other relevant digital marketing certifications is a plus.
- Strong analytical skills and proficiency in data analysis.
- Excellent communication and presentation skills.
- Detail-oriented with a focus on continuous improvement.
- Ability to work independently and collaboratively in a fast-paced environment.
**Job Types**: Full-time, Permanent
**Salary**: ₹12,732.14 - ₹45,146.33 per month
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
Ability to Commute:
- Mayur Vihar, Delhi, Delhi (required)
Ability to Relocate:
- Mayur Vihar, Delhi, Delhi: Relocate before starting work (required)
Work Location: In person
**Speak with the employer**
+91 9599311232
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