PPC Executive

2 weeks ago

Delhi Delhi, India Bizzhype HR Full time

**Profile: PPC Executive**

**Experience: 1-2 Years**

**Salary: upto 27k**

**Location: Model Town(North Delhi)**

**6 Days Working**

**Timings: 11 a.m to 7 p.m**

**Responsibilities**:

- **PPC Strategy Development**: Develop comprehensive PPC strategies aligned with business goals and target audience, utilizing platforms such as Google Ads, Bing Ads, and social media advertising.
- **Campaign Management**: Create, launch, and manage PPC campaigns across multiple platforms, including keyword research, ad copy creation, bid management, and performance tracking.
- **Budget Management**: Manage PPC budgets effectively, optimizing spending to maximize ROI and achieve campaign objectives.
- **Keyword Research and Analysis**: Conduct thorough keyword research and analysis to identify high-performing keywords and optimize campaign performance.
- **Ad Copywriting and Testing**: Write compelling ad copy and conduct A/B testing to optimize ad performance and improve click-through rates (CTR) and conversion rates.
- **Performance Monitoring and Reporting**: Monitor PPC campaign performance using analytics tools, track key metrics such as impressions, clicks, conversions, and cost per acquisition (CPA), and provide regular reports to stakeholders.
- **Optimization and Continuous Improvement**: Continuously optimize PPC campaigns based on performance data, industry trends, and best practices to improve campaign efficiency and effectiveness.
- **Competitor Analysis**: Conduct competitive analysis to identify opportunities and threats in the PPC landscape and adjust strategies accordingly.
- **Stay Updated**: Stay informed about industry trends, algorithm updates, and new PPC features and tools, and incorporate them into strategies to stay ahead of the curve.

**Requirements**:

- Bachelor’s degree in any field.
- Proven experience as a **PPC Specialist** or **PPC Manager**, with a demonstrable track record of managing successful PPC campaigns.
- In-depth knowledge of **PPC** platforms such as **Google Ads, Bing Ads,** and **social media advertising platforms**.
- Knowledge of **Funnel & A/B Testing.**:

- Strong analytical skills and proficiency in data analysis tools such as Google Analytics.
- Excellent communication skills, with the ability to convey complex ideas effectively and collaborate with cross-functional teams.
- Creative thinker with a strategic mindset and a passion for digital marketing.
- Google Ads certification and other relevant certifications are a plus.

**Salary**: ₹18,456.00 - ₹27,488.94 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time

Schedule:

- Morning shift

Supplemental pay types:

- Commission pay

Application Question(s):

- How soon can you join?
- What is your current CTC & Expectation?
- Are you comfortable with the North Delhi location?

**Experience**:

- PPC Campaign Management: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

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