B2b Content Marketer

2 months ago

Bengaluru Karnataka, India BETSOL Full time

**Company Description**:
**Job Description**:
**Key Responsibilities**:

- Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
- Develop content strategies aligned with customer personas, journey stages, and business objectives.
- Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
- Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
- Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
- Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
- Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
- Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
- Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
- Assist in the planning, creation, and execution of holistic content marketing campaigns.
- Leverage automation tools to personalize content at scale and streamline content distribution.
- Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
- Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
- Maintain a deep understanding of our products, services, and the competitive landscape.
- Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
- Stay updated with industry trends and best practices to continuously improve content strategy and execution.

**Note from the Team**:
At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.

You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is **ownership **. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.

We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you

**Qualifications**:
**Requirements**:

- 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
- Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
- Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Ability to work independently and manage multiple projects with tight deadlines.
- Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
- Experience working with external marketing agencies and performing content quality assurance is a plus.
- Strong analytical skills with the ability to measure content performance and suggest improvements.
- Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.

**Preferred Qualifications**:

- Experience in the backup and recovery space or IT infrastructure marketing.
- Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.

**Additional Information**:
NA

  • B2b Content Creator

    2 months ago

    Bengaluru, Karnataka, India Kalvium Full time

    **About Kalvium** Kalvium is a mission-driven company helping make the world’s education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent...

  • B2b Content Writer

    5 months ago

    Bengaluru, Karnataka, India 9Mediaonline Full time

    **B2B Content Writer (Ad-Tech Experience Preferred)** **Job Title: B2B Content Writer - Ad Tech Agency** We're looking for a B2B Content Writer with a flair for storytelling and a deep understanding of the ad-tech landscape. In this role, you'll craft compelling narratives that educate, engage, and convert our business audience. Your words will illuminate...

  • B2b Content Writer

    5 months ago

    Bengaluru, Karnataka, India 9Mediaonline Full time

    **B2B Content Writer (Ad-Tech Experience Preferred)** **Job Title: B2B Content Writer - Ad Tech Agency** We're looking for a B2B Content Writer with a flair for storytelling and a deep understanding of the ad-tech landscape. In this role, you'll craft compelling narratives that educate, engage, and convert our business audience. Your words will illuminate...

  • B2B Content Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    At Kalvium, we are driven by a mission to revolutionize education and make it more relevant and engaging.As a B2B Content Marketing Manager, you will play a key role in developing and implementing comprehensive content strategies to enhance brand awareness and drive lead generation.Key Responsibilities:Strategy Development: Design and implement content...

  • B2B Content Marketing Strategist

    2 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company that aims to make the world's education more relevant and engaging. We believe that a self-driven team committed to our core values is essential to achieving this goal. We have secured a seed round of investment from over 30 top tech entrepreneurs and global tech leaders who share our vision for the tech...

  • B2B Content Marketing Strategist

    2 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company that aims to make the world's education more relevant and engaging. We believe that a self-driven team committed to our core values is essential to achieving this goal. We have secured a seed round of investment from over 30 top tech entrepreneurs and global tech leaders who share our vision for the tech...

  • Executive - Content Writing (B2b)

    5 months ago

    Bengaluru, Karnataka, India Exito Media Concepts Full time

    Exito Media Concepts is a global B2B Events organization that specializes in building custom & private B2B conferences and networking platforms for industry leaders to connect, collaborate and re-educate all across the globe. **Responsibilities**: - Research industry-related topics (combining online sources, interviews and studies). - Write clear marketing...

  • Digital Marketing Executive

    5 months ago

    Bengaluru, Karnataka, India Marconix Sales and Marketing Pvt. Ltd. Full time

    **Do you thrive in a data-driven marketing environment? Are you passionate about generating leads and driving results for B2B businesses? If so, we want to hear from you!** Marconix Sales Solutions Pvt. Ltd. is seeking a talented and results-oriented Digital & Performance Marketing Executive to join our growing team. In this role, you will be responsible...

  • B2B Content Creator

    2 months ago

    Bengaluru, India Kalvium Full time

    About KalviumKalvium is a missiondriven company helping make the world s education more relevant and engaging. We believe it takes a selfdriven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the...

  • Content Marketer

    5 months ago

    Bengaluru, Karnataka, India ConvertCart Full time

    Convertcart helps 500+ online businesses across 35 countries deliver outstanding customer experiences, and drive more conversions. We work with reputed brands like Everlast, USA Hockey, American Heart Association, among many others. Our team actively consults businesses to ensure that they see “real” results. At Convertcart, we encourage original...

  • Content Writer

    5 months ago

    Bengaluru, India SignDesk Full time

    **Job Title**:Content Writer (B2B product marketing content)** **Location**: Bangalore **Company Profile** SignDesk is a workflow automation and documentation product that assists businesses in digitizing and automating their documentation processes. We call it paperless Nirvana! SignDesk’s products constitute an end-to-end documentation system...

  • B2B Content Strategist

    3 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company helping make the world's education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the...

  • B2B Content Creator

    2 weeks ago

    Bengaluru, India Kalvium Full time

    About Kalvium Kalvium is a missiondriven company helping make the worlds education more relevant and engaging. We believe it takes a selfdriven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the...

  • B2B Content Strategist

    3 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company helping make the world's education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the...

  • B2B Content Strategist

    3 weeks ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company helping make the world's education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the...

  • B2B Content Strategist

    4 days ago

    Bengaluru, Karnataka, India Kalvium Full time

    About KalviumKalvium is a mission-driven company that aims to make the world's education more relevant and engaging. We believe in the power of a self-driven team committed to our core values to achieve this goal.We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the future of...

  • B2B Content Creator

    2 months ago

    Bengaluru, India Kalvium Full time

    AboutKalviumKalvium isa missiondriven company helping make the world s education morerelevant and engaging. We believe it takes a selfdriven teamcommitted to our core values to achieve this goal. We have raisedour seed round of investment from more than 30 top techentrepreneurs and global tech leaders who share our vision for thetech talent of...

  • B2b Marketing Associate

    3 months ago

    Bengaluru, Karnataka, India Iron Asylum Full time

    We are looking for a highly motivated youngster with a minimum 2-3 Years of experience for this above mentioned position. Below are the roles and responsibilities for the same. Roles and Responsibilities for Retail Marketing Associate: - **Collaborate with Sales Teams**: Work closely with the sales team to identify marketing needs and sales challenges in...

  • B2b Marketing

    1 month ago

    Bengaluru, Karnataka, India Shivkan Business Services Full time

    Develop and implement effective B2B marketing strategies that align with the company’s goals and objectives. - Collaborate with other departments, such as sales and product development, to ensure seamless communication and alignment of marketing efforts. - Conduct market research to identify industry trends, target audiences, and competitors. - Analyze...

  • B2b Marketing

    5 months ago

    Bengaluru, India NewTrace Full time

    Founder's Office- Bangalore**About Us** Newtrace is a climate-tech startup crafting next-gen electrolyzers for the wide-scale adoption of affordable green hydrogen. The vision we swear by is simple - to decarbonise our planet, leaving a greener, more sustainable future for generations to come. At Newtrace, we believe that great ideas flourish when nurtured...