B2b Content Marketer

3 months ago

Bengaluru Karnataka, India BETSOL Full time

**Company Description**:
**Job Description**:
**Key Responsibilities**:

- Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
- Develop content strategies aligned with customer personas, journey stages, and business objectives.
- Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
- Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
- Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
- Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
- Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
- Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
- Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
- Assist in the planning, creation, and execution of holistic content marketing campaigns.
- Leverage automation tools to personalize content at scale and streamline content distribution.
- Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
- Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
- Maintain a deep understanding of our products, services, and the competitive landscape.
- Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
- Stay updated with industry trends and best practices to continuously improve content strategy and execution.

**Note from the Team**:
At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.

You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is **ownership **. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.

We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you

**Qualifications**:
**Requirements**:

- 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
- Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
- Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Ability to work independently and manage multiple projects with tight deadlines.
- Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
- Experience working with external marketing agencies and performing content quality assurance is a plus.
- Strong analytical skills with the ability to measure content performance and suggest improvements.
- Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.

**Preferred Qualifications**:

- Experience in the backup and recovery space or IT infrastructure marketing.
- Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.

**Additional Information**:
NA

  • B2B Content Strategist

    6 months ago

    Bengaluru, India Pepper Content Full time

    We are looking for a B2B Content Strategist who has a strong background from content marketing agency or publishers where your customer portfolio includes enterprise brands who provide services and products related to Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, Blockchain etc. across diverse industries such as...

  • B2B Content Strategist

    6 months ago

    Bengaluru, India Pepper Content Full time

    We are looking for a B2B Content Strategist who has a strong background from content marketing agency or publishers where your customer portfolio includes enterprise brands who provide services and products related to Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, Blockchain etc. across diverse industries such as...

  • B2B Content Strategist

    6 months ago

    Bengaluru, India Pepper Content Full time

    We are looking for a B2B Content Strategist who has a strong background from content marketing agency or publishers where your customer portfolio includes enterprise brands who provide services and products related to Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, Blockchain etc. across diverse industries such as...

  • B2B Content Strategist

    2 weeks ago

    Bengaluru, Karnataka, India Pepper Content Full time

    At Pepper Content, we are seeking a seasoned B2B Content Strategist with a strong background in content marketing agencies or publishers. The ideal candidate will have experience working with enterprise brands across various industries, including Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, and Blockchain.About the...

  • ▷ [High Salary] B2B Content Strategist

    4 weeks ago

    Bengaluru, India Pepper Content Full time

    We are looking for a B2B Content Strategist who has a strong background from content marketing agency or publishers where your customer portfolio includes enterprise brands who provide services and products related to Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, Blockchain etc. across diverse industries such as...

  • B2b Content Creator

    3 months ago

    Bengaluru, Karnataka, India Kalvium Full time

    **About Kalvium** Kalvium is a mission-driven company helping make the world’s education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent...

  • B2b Content Writer

    6 months ago

    Bengaluru, Karnataka, India 9Mediaonline Full time

    **B2B Content Writer (Ad-Tech Experience Preferred)** **Job Title: B2B Content Writer - Ad Tech Agency** We're looking for a B2B Content Writer with a flair for storytelling and a deep understanding of the ad-tech landscape. In this role, you'll craft compelling narratives that educate, engage, and convert our business audience. Your words will illuminate...

  • B2b Content Writer

    6 months ago

    Bengaluru, Karnataka, India 9Mediaonline Full time

    **B2B Content Writer (Ad-Tech Experience Preferred)** **Job Title: B2B Content Writer - Ad Tech Agency** We're looking for a B2B Content Writer with a flair for storytelling and a deep understanding of the ad-tech landscape. In this role, you'll craft compelling narratives that educate, engage, and convert our business audience. Your words will illuminate...

  • B2b content strategist

    4 weeks ago

    Bengaluru, India Pepper Content Full time

    We are looking for a B2 B Content Strategist who has a strong background from content marketing agency or publishers where your customer portfolio includes enterprise brands who provide services and products related to Digital Transformation, Cyber Security, Cloud Computing, Artificial Intelligence, Blockchain etc. across diverse industries such as...

  • Content Writer for B2B Saas Product

    7 days ago

    Bengaluru, Karnataka, India Draup Full time

    **Location**: Bangalore **Employment Type**: Full-Time **Experience Level**: Minimum 3 Years **Job Overview**: **Key Responsibilities**: - Create compelling B2B content such as blogs, whitepapers, eBooks, video scripts, infographics, case studies, and more. - Conduct in-depth research on industry trends and audience preferences to produce insightful,...

  • Executive - Content Writing (B2b)

    6 months ago

    Bengaluru, Karnataka, India Exito Media Concepts Full time

    Exito Media Concepts is a global B2B Events organization that specializes in building custom & private B2B conferences and networking platforms for industry leaders to connect, collaborate and re-educate all across the globe. **Responsibilities**: - Research industry-related topics (combining online sources, interviews and studies). - Write clear marketing...

  • Digital Marketing Executive

    6 months ago

    Bengaluru, Karnataka, India Marconix Sales and Marketing Pvt. Ltd. Full time

    **Do you thrive in a data-driven marketing environment? Are you passionate about generating leads and driving results for B2B businesses? If so, we want to hear from you!** Marconix Sales Solutions Pvt. Ltd. is seeking a talented and results-oriented Digital & Performance Marketing Executive to join our growing team. In this role, you will be responsible...

  • Content Writer

    6 months ago

    Bengaluru, India SignDesk Full time

    **Job Title**:Content Writer (B2B product marketing content)** **Location**: Bangalore **Company Profile** SignDesk is a workflow automation and documentation product that assists businesses in digitizing and automating their documentation processes. We call it paperless Nirvana! SignDesk’s products constitute an end-to-end documentation system...

  • Content Marketer

    6 months ago

    Bengaluru, Karnataka, India ConvertCart Full time

    Convertcart helps 500+ online businesses across 35 countries deliver outstanding customer experiences, and drive more conversions. We work with reputed brands like Everlast, USA Hockey, American Heart Association, among many others. Our team actively consults businesses to ensure that they see “real” results. At Convertcart, we encourage original...

  • B2B Content Writer

    2 weeks ago

    Bengaluru, Karnataka, India Koda Integrated Marketing Services Full time

    Koda Integrated Marketing Services, a fast-growing B2B Digital marketing agency, seeks an experienced Content Specialist to join our team. With a minimum of 2 years of experience in content writing for the B2B Tech and SaaS space, you will play a vital role in creating engaging content that resonates with influencers and decision-makers.Key...

  • Senior B2B Marketing Content Writer

    9 hours ago

    Bengaluru, Karnataka, India VergeCloud Full time

    VergeCloud is at the forefront of revolutionizing cloud infrastructure. As we continue to grow, we require an exceptional Product Marketing Content Writer to spearhead our content strategy and maintain a consistent brand voice across all channels.About the RoleThis is a unique opportunity to leverage your expertise in crafting compelling narratives and...

  • Content Creator for B2B Marketing

    2 weeks ago

    Bengaluru, Karnataka, India Ought Right - Smart Veinte Group Of Companies Full time

    Ought Right - Smart Veinte Group Of Companies is seeking a skilled Content Writer to join our team. As a key member of the marketing team, you will be responsible for creating high-quality content that drives website traffic and informs readers.**Job Description:**We are looking for a talented writer who can develop strategic and exceptional written content...

  • B2B Content Creator

    3 months ago

    Bengaluru, India Kalvium Full time

    AboutKalviumKalvium isa missiondriven company helping make the world s education morerelevant and engaging. We believe it takes a selfdriven teamcommitted to our core values to achieve this goal. We have raisedour seed round of investment from more than 30 top techentrepreneurs and global tech leaders who share our vision for thetech talent of...

  • B2B Content Writer

    4 weeks ago

    Bengaluru, India Zensciences Full time

    Job Description:Since its inception Zensciences has always led its engagement through content and the depth of understanding the business of a client. Content is the X factor that leads solutioning and it is also important to know that content and storytelling is how most of our clients differentiate themselves in the market. Remember, you are in the...

  • Content Writer for B2B Tech

    2 weeks ago

    Bengaluru, Karnataka, India Koda Integrated Marketing Services Full time

    Koda Integrated Marketing Services is a fast-growing B2B Digital marketing agency.We are seeking an experienced Content Writer with a minimum of 2 years in content writing for the B2B Tech and SaaS space. This is a challenging opportunity to develop high-quality content assets, manage quality control, and interact with clients worldwide.Key Responsibilities: