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Social Media Handler
4 weeks ago
As a Social Media Handler, you will be responsible for managing our presence on various social media platforms to enhance brand visibility, foster community engagement, and support marketing initiatives. You will develop and execute social media strategies, create compelling content, and interact with our audience to maintain a positive brand image and drive engagement.
**Key Responsibilities**:
- **Social Media Strategy and Planning**:
- Develop and implement comprehensive social media strategies to achieve business objectives and KPIs.
- Identify target audience segments and tailor content and messaging to resonate with their interests and preferences.
- Plan and schedule social media content calendars, including posts, campaigns, and promotions.
- **Content Creation and Curation**:
- Create high-quality, engaging content for social media platforms, including text posts, graphics, videos, and other multimedia assets.
- Curate relevant and trending content from industry sources and user-generated content to share with our audience.
- Ensure consistency in brand voice, tone, and visual identity across all social media channels.
- **Community Management and Engagement**:
- Monitor social media channels for comments, messages, and mentions, and respond promptly and appropriately.
- Engage with followers, customers, and influencers to foster meaningful interactions and build relationships.
- Address customer inquiries, feedback, and complaints in a professional and timely manner.
- **Social Media Analytics and Reporting**:
- Track and analyze key social media metrics, such as engagement, reach, impressions, and conversions.
- Use social media analytics tools to gain insights into audience behavior, content performance, and trends.
- Prepare regular reports and performance dashboards to evaluate the effectiveness of social media efforts and inform optimization strategies.
- **Stay Abreast of Trends and Best Practices**:
- Keep up to date with the latest trends, features, and best practices in social media marketing.
- Research and experiment with new tools, techniques, and strategies to enhance social media performance and results.
- Share insights and recommendations with internal teams to inform content creation and marketing strategies.
Pay: ₹15,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social Media Handling: 2 years (preferred)
Work Location: In person
Expected Start Date: 08/05/2024
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