Social Media Executive

1 week ago


Kankarbagh Patna Bihar, India Nextindia Initiative Pvt. Ltd. Full time

**Job Title: Social Media Executive**

**Job Location: Kankarbagh, Patna**

**Salary: 12,000 to 15,000**

**Job Overview**:
**Key Responsibilities**:
**Strategy Development**:

- Develop and execute comprehensive social media strategies aligned with business goals.
- Conduct market research to stay updated with trends and competitor activities.

**Content Creation and Management**:

- Create, curate, and manage high-quality content for various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Coordinate with design and content teams to develop visually appealing and engaging posts.

**Community Engagement**:

- Monitor and respond to comments, messages, and mentions across all social media channels.
- Foster positive interaction and build relationships with the online community.

**Analytics and Reporting**:

- Track, analyze, and report on social media performance using tools like Google Analytics, Hootsuite, or Sprout Social.
- Use data insights to adjust strategies and improve engagement and reach.

**Campaign Management**:

- Plan and execute social media advertising campaigns, including budgeting and performance tracking.
- Collaborate with marketing teams to integrate social media efforts with broader marketing campaigns.

**Brand Advocacy**:

- Ensure brand consistency in voice, messaging, and visual identity across all social media platforms.
- Identify and collaborate with influencers and brand ambassadors.

**Stay Current**:

- Keep up-to-date with the latest social media best practices, algorithms, and tools.
- Experiment with new trends and technologies to keep the brand at the forefront of digital marketing.

**Qualifications**:
**Education**:
Bachelor’s degree in Marketing, Communications, Journalism, or related field.

**Experience**:
Proven experience as a Social Media Executive or similar role.

Demonstrated experience in creating and implementing successful social media strategies.

**Skills**:

- Proficient in using social media platforms and management tools.
- Strong writing, editing, and communication skills.
- Analytical mindset with the ability to interpret social media data.
- Creative thinking with a passion for social media trends and innovations.
- Excellent organizational and time management skills.

**Job Types**: Full-time, Permanent

Pay: ₹12,000.00 - ₹15,000.00 per month

Schedule:

- Day shift

Work Location: In person


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