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Sales & Marketing Executive
4 months ago
Job Profile: Sales & Marketing Executive with Receptionist Duties (Fabrication Industry)
**Position**: Sales & Marketing Executive
**Industry**: Fabrication Industry
**Educational Qualification**: Diploma in Mechanical Engineering
**Salary Range**: ₹15,000 per month
**Marketing Focus**: 90% marketing efforts, 10% receptionist duties
Key Responsibilities:
- **Sales & Marketing Strategy**:
- Focus on promoting fabrication products and services to potential clients.
- Implement a marketing plan with 90% emphasis on marketing activities.
- Identify target markets and build customer acquisition strategies.
- **Client Relationship Management**:
- Build and maintain relationships with existing and potential clients.
- Communicate with clients to understand their fabrication needs and offer suitable solutions.
- Provide technical knowledge and support during client meetings, showcasing the company’s capabilities.
- **Lead Generation**:
- Use various marketing channels to generate new leads, including social media, trade shows, and industry events.
- Collaborate with the sales team to convert leads into confirmed sales.
- **Market Research**:
- Conduct market research to identify trends and opportunities in the fabrication industry.
- Analyze competitor activities and adjust marketing strategies accordingly.
- **Marketing Materials**:
- Develop promotional materials such as brochures, presentations, and online content that highlight the company’s services.
- **Receptionist Duties (10%)**:
- Greet visitors and clients professionally as the first point of contact for the company.
- Answer and direct incoming phone calls, and handle basic inquiries about the company’s products and services.
- Maintain a tidy and organized reception area.
- Manage the front desk, ensuring smooth communication between clients and staff.
- **Reporting**:
- Prepare and present sales and marketing reports to management.
- Track marketing campaign performance and adjust strategies to improve effectiveness.
Skills Required:
- Strong knowledge of fabrication industry processes.
- Good communication and negotiation skills.
- Basic understanding of marketing tools and techniques.
- Ability to work independently and meet sales targets.
- Proficiency in using Microsoft Office Suite and basic marketing software.
- Professional demeanor for handling receptionist duties effectively.
Work Environment:
- Office-based, with occasional site visits to client locations.
- Interaction with the production team to understand technical specifications.
- Split responsibilities between marketing and receptionist tasks.
Pay: ₹10,000.00 - ₹18,000.00 per month
**Education**:
- Diploma (preferred)
**Experience**:
- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person