Marketing Content Executive

3 weeks ago

Bengaluru Karnataka, India Titan Company Full time

**Key Responsibilities**
- Website Content Management: Create and manage engaging and high-quality content for our website, ensuring it aligns with our brand voice and enhances the customer experience. This will include working with agencies to create UI/UX design for new campaign launches, product shoots, informative and engaging product related content etc.-
- Copywriting: Craft persuasive and engaging copy for product descriptions, blog posts, landing pages, and other marketing materials.- UI/UX Collaboration: Work closely with the design and development teams to ensure content is presented effectively and enhances the overall user experience on the website.- Content Strategy: Develop and implement a comprehensive content strategy for website and direct marketing, that aligns with our brand goals and marketing objectives.- Analytics and Reporting: Monitor and analyse the performance of content across all channels, providing insights and recommendations for improvement.- Brand Consistency: Ensure all content maintains a consistent tone and style that reflects the brand’s identity and values.- Product Shoots Coordination:
- Plan and coordinate product shoots, ensuring high-quality visual representation.- Work with external agencies, photographers, and stylists to execute shoots.- Ensure that all visual content aligns with brand standards and marketing objectives.- Oversee the post-production process, including photo editing and retouching**Qualifications & Skills**
- Minimum of 3 years of experience in content creation, copywriting, and digital marketing- Experience working with a lifestyle brand, creative agency, or publication house is required.- Experience in coordinating product shoots and working with external agencies- Good understanding of website UI/UX principles and best practices- Creative mindset with the ability to generate unique content ideas- Experience in the jewellery or luxury goods industry**Key Skills**:

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