Meta Ads Executive

1 month ago


Gurugram Haryana, India Health Pioneers Full time

**Meta Ads Executive (Healthcare Focus)**

**Company Overview**: HealthPioneers, a division of Branding Pioneers located at 750 Udyog Vihar, Phase 5, Gurgaon, specializes in digital marketing with a strong focus on the healthcare sector, particularly in services like IVF and aesthetics.

**Position: Meta Ads Executive - Healthcare**

**Job Location**: Gurgaon, Haryana

**Roles and Responsibilities**:

- **Campaign Management**: Develop, execute, and manage Meta ads campaigns specifically tailored for the healthcare industry, focusing on IVF, aesthetics, and related medical services.
- **Ad Copy and Conceptualization**: Craft compelling ad copy and conceptualize creative ad formats, including video ads and visual storytelling elements, tailored to the healthcare market.
- **Video Script Creation**: Write and refine scripts for video ads, ensuring they are engaging and effectively communicate the unique selling propositions of healthcare services.
- **Landing Page Collaboration**: Work closely with web developers to optimize landing pages that are used in conjunction with Meta ads to enhance conversion rates.
- **Campaign Optimization**: Monitor and optimize ads to achieve better ROI, focusing on metrics such as cost per lead, conversion rates, and overall campaign performance.
- **Client Communication**: Regularly update clients on campaign performance and strategize together on improvements and future campaigns.
- **Brand and Remarketing Campaigns**: Manage brand awareness campaigns and sophisticated remarketing strategies to increase clinic visibility and patient acquisition.
- **Performance Analysis**: Utilize analytics tools to track ad performance and make data-driven decisions to improve campaign outcomes.
- **Client Onboarding**: Assist in the onboarding process by clearly explaining the ad strategies and expected outcomes, ensuring clients’ comfort and understanding.

**Qualifications and Skills Required**:

- **Education**: Bachelor’s degree in Marketing, Digital Media, or related field.
- **Technical Skills**: Proficiency in Meta Business Suite, CRM software, and analytics platforms.
- **Creativity**: Strong creative thinking ability for ad conceptualization and video storytelling.
- **Communication Skills**: Excellent communication skills to effectively manage client relationships and collaborate with team members.

**Salary**: Competitive, based on experience.

**Employment Type**: Full-time

Join HealthPioneers to elevate your career in Meta advertising, focusing on impactful campaigns that make a real difference in the healthcare industry

Pay: ₹10,268.14 - ₹35,158.81 per month

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

Application Question(s):

- What your current In Hand salary per month?
- How soon can you join our organization in our gurgaon office if you get an opportunity ?

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

Application Deadline: 25/10/2024
Expected Start Date: 05/11/2024


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