Performance Marketing Executive
2 months ago
The key responsibilities for this role include driving efficient conversion and booking growth through digital performance channels, daily reporting of KPIs, creating compelling ad copy, staying updated on industry trends, monitoring web analytics, and evaluating search performance. Qualifications preferred for the position include 6 months to 1 year of experience, proficiency in data analysis and reporting, a creative and experimental mindset, strong project management skills, good communication abilities, and experience with meta-ads.
**Key Responsibilities**:
- The purpose of this role is to drive efficient conversion and booking growth by executing spend and campaigns across key digital performance channels including display, PPC & affiliates
- Produce daily reporting of KPIs to identify issues and opportunities for growth.
- Create engaging and relevant ad copy to boost campaign conversion.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to customer’s goals.
- Monitor and evaluate search results and search performance across the major search channels.
**Qualifications**:
- Experience of 6 months - 1 year (preferred)
- Experience in data analysis and reporting.
- Creative and experimentation mindset.
- Good project management skills.
- Good Communication Skills
- Experience in meta ads.
**Job Types**: Full-time, Permanent
Pay: From ₹10,000.00 per month
Supplemental Pay:
- Yearly bonus
**Education**:
- Bachelor's (required)
**Experience**:
- Performance marketing: 1 year (preferred)
**Language**:
- English (required)
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