Social Media Marketing Executive
4 months ago
**Overview**:
We are seeking a Social Media Marketing Specialist, who will play a crucial role in optimizing our digital advertising efforts across a range of platforms.
**Roles & Responsibilities**:
- Develop engaging content for various social media platforms, including text, images, videos, and infographics.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
- Set up and optimize company pages within each platform to increase the visibility of company’s social content.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
- Act as the primary point of contact for all customer concerns and inquiries from the media about a given product line.
- Stay up-to-date with social media trends, best practices, and emerging technologies to keep our strategies innovative and effective.
- Bachelor’s degree in marketing, Communications, or a related field, or equivalent work experience.
- Proven experience of 2+ Years in social media marketing, including managing campaigns and creating content.
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
- Strong understanding of social media analytics and ability to interpret data to drive decision-making.
- Adequate knowledge of web design and web development.
- Experience in managing social media accounts to establish brand identity and reputation
- Knowledge of online marketing and good understanding of major marketing channels.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
**Job Types**: Full-time, Permanent
Pay: ₹300,000.00 - ₹550,000.00 per year
**Benefits**:
- Health insurance
- Leave encashment
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Application Question(s):
- Where do you live?
- What is your notice period?
- What is your current CTC?
- What is your expected CTC?
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