Social Media Executive

3 weeks ago


Andheri Mumbai Maharashtra, India Media World Experiential Marketing Full time

**Key Responsibilities**:

- **Content Creation & Strategy**:

- Develop, implement, and manage social media strategies for upcoming events and overall brand presence.
- Create engaging and original content (text, image, video) for all social media channels (Instagram, Facebook, LinkedIn, Twitter, etc.).
- Ensure consistent tone, style, and messaging aligned with the company's brand identity.

**Campaign Management**:

- Plan and execute paid social media campaigns to promote events and boost attendance.
- Monitor performance of campaigns and provide detailed reports on ROI, engagement, and reach.
- Collaborate with the marketing and event planning teams to synchronize digital and offline campaigns.

**Community Engagement**:

- Engage with followers by responding to comments, messages, and inquiries in a timely and friendly manner.
- Build relationships with influencers, partners, and attendees to amplify event promotions.
- Monitor trends and competitor activities to identify opportunities for engagement and content ideas.

**Analytics & Reporting**:

- Track and report on social media performance using tools like Google Analytics, Hootsuite, or similar platforms.
- Analyze data to identify trends, measure success, and adjust strategies to improve overall results.
- Stay up to date with platform updates, algorithm changes, and new trends to keep content and strategies fresh.

**Event Promotion**:

- Collaborate with the design and video team to create promotional materials, event highlights, and post-event recaps.
- Livestream key event moments and provide real-time coverage through stories and posts during events.

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus
- Shift allowance
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person



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