Marketing and Brand Executive

2 weeks ago

Chennai Tamil Nadu, India Arting Digital Private Limited Full time

**Job Title**:

- Marketing and Brand Executive

**Experience**:

- 4+yr

**Location:

- **Chennai

**Work mode**:

- Onsite

**Primary skills:

- **Digital Marketing, Branding B2B Marketing, gaming related

industry.

**Secondary skills:

- **
- Excellent written and verbal communication skills.
- Creative thinker with a keen eye for design and messaging.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in marketing tools, analytics, and content management systems.

**Qualification:

- **
- Bachelors degree in Marketing, Business, or a related field.
- Proven experience (3+ years) in B2B marketing roles, preferably within the

iGaming or related industries.
- Strong understanding of digital marketing, branding, and communication.
- Excellent written and verbal communication skills.
- Creative thinker with a keen eye for design and messaging.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in marketing tools, analytics, and content management systems.
- Excellent written and verbal communication skills.

**Key Responsibilities**:
**Brand Development**:

- Contribute to the development and implementation of the companys

brand strategy.
- Work closely with cross-functional teams to ensure consistent branding

across all communication channels and touchpoints.
- Foster a positive and memorable brand image in the iGaming industry.

**Marketing Campaigns**:

- Develop and execute integrated marketing campaigns to promote our

products and services.
- Collaborate with the content and design teams to create compelling and

engaging marketing materials.
- Monitor and analyze the performance of marketing campaigns, adjusting

strategies as needed for optimal results.

**Digital Marketing**:

- Manage the companys digital presence, including the website and social

media channels.
- Implement SEO and SEM strategies to increase online visibility and drive

traffic.
- Utilize data analytics to measure the effectiveness of digital marketing

efforts.

**Event Coordination**:

- Plan and coordinate participation in industry events, conferences, and

trade shows.
- Ensure the companys presence at events aligns with the overall brand

strategy.
- Identify sponsorship and partnership opportunities to enhance brand

visibility.

**Market Research**:

- Conduct market research to stay informed about industry trends,

competitor activities, and customer preferences.
- Use market insights to inform marketing strategies and product

positioning.

**Collaboration**:

- Work closely with the sales team to align marketing efforts with sales

goals.
- Collaborate with external agencies and vendors to execute marketing

initiatives.

B2B Marketing, iGaming, Marketing Tools, Content management ,Digital marketing, branding, and communication.

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