Brand and Social Media Executive
6 months ago
**We are hiring Brand and Social Media Executive for a leading Appliances Manufacturing Company**
**Responsibilities**:
- Develop and execute brand strategies aligned with company objectives, ensuring consistent messaging and positioning.
- Conduct in-depth market research to identify consumer insights, competitive landscape, and emerging trends, leveraging this information to propose innovative brand strategies.
- Collaborate with the marketing team to create and implement integrated marketing campaigns across digital, social media, and traditional advertising channels.
- Monitor and analyze brand performance metrics, including sales reports and consumer feedback, to assess the effectiveness of brand initiatives and identify areas for improvement.
- Work closely with creative teams and agencies to develop compelling visual designs, marketing materials, and brand assets that resonate with our target audience.
- Maintain brand guidelines and ensure brand compliance in all marketing communications.
- Cultivate relationships with external partners, including vendors, agencies, and industry Influencers, to amplify our brand's reach and impact.
- Stay abreast of industry trends and best practices, proactively identifying opportunities for brand growth and innovation.
**Requirements**:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 1-3 years of experience in brand management, social media executive or similar roles.
- Strong understanding of brand principles and marketing strategies.
- Familiar with web design.
- Ability to deliver creative content (text, image, video)
- Exceptional creativity and ability to think outside the box.
- Excellent written and verbal communication skills are a MUST
- Proficient in using marketing tools and software.]
- Strong project management skills with the ability to prioritize and meet deadlines.
- Detail-oriented and highly organized.
- Proficient in using marketing tools and software.
Immediate Joiners are preferred
**Work Location: Perungudi, Chennai**
**Job Types**: Full-time, Fresher
Pay: ₹20,000.00 - ₹32,000.00 per month
**Benefits**:
- Cell phone reimbursement
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)
License/Certification:
- Digital marketing (preferred)
Work Location: In person
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