Branding Executive
2 weeks ago
Responsible to execute communication, offers & creative for BTL collaterals with approvals in place
- Responsible to map all BTL activities regionally & locally over calendar and allocate to respective executive to generate maximum footfalls.
- Responsible to perform and manage on ground teams for activations (RWA) to ensure brand visibility and maximum reach to the target audience (Activities like: pamphlets NPI, kiosk pamphlet distribution, co-promotion with local retailers like pharmacies, look walkers, mike announcements through e-rickshaw or other modes, banners on the back of auto rickshaws, local celebrity/influencer engagements, theatrical skits in marketplaces, engagement activities with local schools, corporates etc.)
- Responsible to generate daily reports of activity planned & executed. Weekly reports of footfall or sales generated by each activity, store wise. Monthly reports of footfalls/sales store wise and justification of ROI (as per budgets)
- Willing to travel frequently on the field to monitor, planning & execution of BTL & Royalty brand activation program.
- Responsible for Agency Management and local outsourced executives/bodies related to marketing activities.
- Ready to Work with other departments to get camps and few other activities arranged.
- Responsible for the execution of Modern trade, store branding activations along with onsite demo of the different products category.
- Regular market visit to get the new ideas for marketing and communication.
- Other duties & responsibilities assigned from time to time.
**Salary**: ₹30,000.00 - ₹35,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Schedule:
- Day shift
**Experience**:
- 3year: 1 year (required)
Ability to Commute:
- Noida, Uttar Pradesh (required)
Ability to Relocate:
- Noida, Uttar Pradesh: Relocate before starting work (required)
Work Location: In person
**Speak with the employer**
+91 9711259766
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