Retention Marketing

3 weeks ago


Mumbai, India Acme Services Full time

**Roles and Responsibilities**

1. Responsible for owning retention of user cohorts, minimizing churn and improving
- LTV:

- The core ownerships areas will be:

- 1. Strategy: Work with team to determine a clear strategy for user Retention and
- lifecycle management
- 2. Creative + Messaging: Work with creative team to design the messaging,
- content and creative angle for the engagement and revenue boosting campaigns
- 3. Lifecycle Management: Work with teams to determine user lifecycle and take
- concrete steps for plugging the gaps - own Activation, Retention, Revenue and
- Referrals
- 4. Execution: Should be hands-on in setting up campaigns and experiments, landing- 5. Monitoring on campaign impact: Daily monitoring and optimizing of the
- campaigns - win an inch everyday attitude
- 6. Data obsession: Review the data daily to determine next course of action
- 7. Scale: Build for scale
- 2. Syncing Across multiple teams efficiently
- 1. Design
- 2. Partnerships
- 3. Retention Team
- 4. Data Team

Role:
Other
- Salary:
Not Disclosed by Recruiter
- Industry:
Internet
- Functional Area:
Other
- Role Category:
Other
- Employment Type:
Full Time, Permanent
- Key Skills

Partnerships

Activation

Campaigns

Marketing
- Education
- UG:
Any Graduate

Company Profile
- ACME SERVICES PRIVATE LIMITED
- We are hiring
- Company Info

Contact Company:
ACME SERVICES PRIVATE LIMITED


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