Avp- Category
2 months ago
Competencies required: Responsible for driving the growth and profitability of the assigned category through strategic planning, curation, inventory management, and coordination with key stakeholders. You will own the end-to-end management of the product portfolio, including new launches, liquidation of old stock, and cross-functional collaboration to ensure optimal performance of the category.
P&L Management:
Own and manage the category's Profit & Loss (P&L) to drive revenue, profitability, and margin growth.
Monitor and analyze sales performance, customer trends, and competitor activities to optimize category performance.
Identify growth opportunities and implement pricing strategies to enhance margins.
Product Curation and Assortment:
Develop and maintain a compelling product assortment that aligns with customer preferences and market trends.
Curate a portfolio of high-performing SKUs, ensuring a well-balanced mix of products.
Work with suppliers and vendors to ensure the best deals and timely availability of products.
New Product Launches:
Lead the planning and execution of new product launches within the category, ensuring product visibility and engagement.
Collaborate with the marketing team to develop promotional strategies and campaigns for new products.
Track the performance of new launches, making necessary adjustments based on data insights.
Inventory Management and Liquidation:
Oversee inventory levels to ensure optimal stock availability while minimizing excess inventory.
Develop strategies to manage slow-moving and obsolete stock, including clearance sales, discounting, or repurposing.
Ensure efficient liquidation of old inventory to avoid obsolescence and maximize revenue.
Cross-Functional Collaboration:
Work closely with marketing, visual merchandising (VM), upload, and content teams to ensure seamless execution of category plans.
Provide input to the marketing team for creating promotional campaigns that drive traffic and conversions.
Collaborate with the upload team to ensure accurate and timely product uploads with correct descriptions and imagery.
Performance Analysis and Reporting:
Regularly monitor category KPIs such as sales, margins, stock levels, and customer engagement metrics.
Prepare weekly and monthly performance reports, highlighting key insights, trends, and actionable recommendations.
Use data analytics to make informed decisions on product curation, pricing, and marketing strategies.
Vendor and Supplier Relationship Management:
Build and maintain strong relationships with vendors and suppliers to negotiate better terms, product availability, and timely deliveries.
Conduct regular vendor performance reviews to ensure consistent product quality and service levels.
Market Research and Trend Analysis:
Stay updated on industry trends, competitor strategies, and consumer behavior to maintain a competitive edge in the market.
Conduct regular market research to identify new opportunities for category growth and expansion.
Team Leadership:
Lead, mentor, and develop a team of category executives or assistants (if applicable), ensuring alignment with overall business goals.
Foster a culture of innovation, collaboration, and continuous improvement within the category team.
Key Deliverables/KRA Delivery of revenue targets
split of orders between warehouse and CFC
NPS is maintained
targets of new brand launches, category lauches
Inventory levels are maintained as per targets
**Job Types**: Full-time, Permanent
Pay: ₹3,000,000.00 - ₹4,000,000.00 per year
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Day shift
- Monday to Friday
- Morning shift
Supplemental Pay:
- Performance bonus
**Experience**:
- Category management: 8 years (required)
Work Location: In person
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