Digital Marketing Executive
2 weeks ago
**Key Responsibilities**:
**Digital Marketing Strategy**:
- Develop and execute comprehensive digital marketing plans to enhance brand visibility and achieve business goals.
**SEO and SEM**:
- Perform keyword research and optimize website content to improve organic search rankings and traffic.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI.
**Content Creation and Management**:
- Collaborate with the design and content teams to create engaging, high-quality content for digital channels.
- Ensure consistent brand messaging across all platforms.
**Social Media Management**:
- Oversee social media accounts, develop posting schedules, and create engaging content to drive audience interaction.
- Analyze social media performance metrics and suggest data-driven improvements.
**Analytics and Reporting**:
- Use tools like Google Analytics, SEMrush, and other marketing platforms to track campaign performance.
- Prepare detailed reports on the effectiveness of campaigns, user engagement, and website traffic, with actionable insights.
**Collaboration**:
- Work closely with cross-functional teams, including design, sales, and product, to ensure alignment on marketing objectives.
- Stay updated on the latest digital marketing trends and technologies to recommend innovative strategies.
**Skills and Qualifications**:
- Bachelors degree in Marketing, Business, or a related field.
- 1-3 years of experience in digital marketing or a similar role.
- Strong knowledge of SEO, SEM, and social media marketing tools and techniques.
- Proficiency in tools such as Google Ads, Google Analytics, SEMrush, and Facebook Business Manager.
- Excellent written and verbal communication skills.
- Ability to analyze data and adjust strategies to improve performance.
- Creative thinking and problem-solving skills.
**Job Types**: Full-time, Permanent
Pay: From ₹15,000.00 per month
Schedule:
- US shift
**Experience**:
- total work: 1 year (required)
Work Location: In person
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