Sales & Marketing Executive
1 month ago
**Job Title**: Marketing Executive - Cosmetics Manufacturing
**Key Responsibilities**:
- **Market Research**: Conduct market research to understand trends, customer preferences, and competitor activities.
- **Campaign Planning**: Develop and execute targeted marketing campaigns to promote new and existing products.
- **Brand Development**: Assist in maintaining and enhancing the company’s brand image across various platforms, including print, digital, and social media.
- **Product Promotion**: Create and manage promotional materials, product catalogs, and online content that showcase the benefits of our cosmetic products.
- **Social Media Marketing**: Manage social media accounts, create engaging content, and interact with customers to boost engagement and visibility.
- **Sales Support**: Collaborate with the sales team to provide marketing materials and support for client meetings and presentations.
- **Advertising**: Plan and execute online and offline advertising campaigns (e.g., Google Ads, print ads, influencer collaborations).
- **Event Coordination**: Organize and promote events such as product launches, trade shows, and beauty expos.
- **Customer Insights**: Analyze customer feedback and sales data to refine marketing strategies and improve product offerings.
- **Collaboration**: Work closely with R&D, product development, and design teams to ensure cohesive branding and messaging.
**Qualifications**:
- Bachelor’s degree in Marketing, Business, or a related field.
- 1-3 years of experience in marketing, preferably in the beauty or cosmetic industry.
- Strong knowledge of digital marketing platforms (social media, Google Analytics, SEO/SEM).
- Creative thinking with the ability to develop innovative marketing ideas.
- Strong written and verbal communication skills.
- Proficiency in Microsoft Office Suite and marketing software (e.g., Canva, Hootsuite, MailChimp).
- Detail-oriented with excellent organizational skills and the ability to meet deadlines.
**Preferred Qualifications**:
- Experience in the cosmetics or beauty industry is a significant plus.
- Knowledge of influencer marketing and collaborations.
- Familiarity with e-commerce platforms and online sales strategies.
**Job Types**: Full-time, Permanent
Pay: ₹9,776.61 - ₹34,035.97 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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