Content Marketer
3 weeks ago
We are seeking a dynamic Content Marketer to join our team, focusing on creating impactful content tailored for our SaaS products. This role requires a blend of creativity and analytical skills to produce SEO-optimized content that resonates with our target audience and drives conversions.
**Responsibilities**:
- Develop and execute a content strategy that aligns with the company’s goals, enhancing our brand presence and boosting online engagement.
- Collaborate with the marketing and design teams to produce compelling marketing creatives and promotional materials.
- Conduct keyword research and use SEO best practices to increase traffic and engagement on our digital platforms.
- Analyze content performance metrics to gauge content effectiveness, using insights to refine content strategies and SEO approaches.
- Manage social media accounts, creating and scheduling posts that align with our content calendar and marketing objectives.
- Stay updated with the latest industry trends and customer challenges in order to produce relevant content that meets the needs of our audience.
- Assist in the creation and maintenance of editorial calendars to ensure content is timely, relevant, and engaging.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, English, Journalism, or related field.
- Minimum 3 years of experience in content marketing, with a strong focus on SEO and SaaS products.
- Proficient in SEO tools (e.g., SEMrush, Ahrefs, Google Analytics) and social media platforms.
- Exceptional writing and editing skills, with the ability to produce crisp, compelling, and optimized content.
- Strong research skills and the ability to translate technical content into user-friendly formats.
- Creative and strategic thinker with strong problem-solving skills and attention to detail.
**Preferred Skills**:
- Familiarity with graphic design principles and tools like Adobe Creative Suite or Canva is a plus.
- Ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
**Benefits**:
- Competitive compensation and performance bonuses.
- Flexible working hours and remote work opportunities.
- Continuous learning and professional development opportunities.
Pay: ₹8,086.00 - ₹48,000.00 per month
Schedule:
- Day shift
**Experience**:
- total work: 3 years (preferred)
Work Location: Remote
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