Brand Strategist

2 weeks ago


Delhi, India Bongchie India Pvt. Ltd Full time

Manages research studies that yield rich insights into consumer online behaviour and key motivational/attitudinal behaviour
- Visualize and execute brand campaigns from start to finish with a 360-degree view of channels and performance
- Manage timelines, deliverables and coordinate with teams to ensure smooth and timely delivery of all assets
- Create briefing and align all teams to the same brand goals
- Understand and anticipate the needs of the consumer and create campaigns that solve for those
- Make persuasive presentation/pitches in putting forth very clear strategic priorities and recommendations
- Work on and execute content strategy as well as actual content for the campaigns
- Need to understand the customers journey and deliver effective campaigns that answer to those.
- Need to analyse the competitor’ product and come up with solution if we are lacking behind.
- Arrive at a strategic direction after comprehensive analysis of all information in great detail, including demographics, socio-economics and the market for the client’s product and market share
- Lead the discovery process to uncover consumer, customer, competitive and cultural insights
- Drive effectiveness for brands by raising the level of strategic inputs & by defining KPIs (Key Performance Indicator)

**Skills needed**:

- An understanding of design, imagery in addition to content and the synergies between them all. Good articulation and writing skills.
- The ability to think of the customer's journey and deliver effective campaigns that answer to those.
- Excellent organizational skills and time management. The ability to be able to work with multiple stakeholders and deliver on time.
- Proficient in putting together presentations and strategy decks.
- Team player capable of working across verticals with leadership skills.

**Salary**: ₹30,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Near Shadipur Metro Station, Shadipur, Delhi - 110008, Delhi: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Brand Strategy: 3 years (required)

**Speak with the employer**
+91 9560304701


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