Marketing Associate

2 weeks ago


Delhi, India Elucidata Full time

Marketing AssociateFull Time
- Elucidata Data Consulting Private Limited- Job Code: EDCPL-76441
- Job Locations: Delhi, India
- Required Experience: 2 - 3 Years
- Posted:

- 3 hours ago
- Skills: social media, content writing, operations, b2b, saas, experience in us-facing organization, social management tools, aptitude for metric reporting, communication skills, wit

**Key Responsibilities**:

- Thoroughly understand market segments, buyer personas, and vendorscape to build deeply persuasive and differentiated messaging across different channels (social media, website, events etc.)
- Interpret tech notes and product briefs to develop and produce creative concepts and original copy for various digital mediums from scratch.
- Strategize, plan and execute self-organized and external events, tradeshows and conferences to drive demand generation and increase brand awareness
- Bring a growth mindset and own the lead generation from events, working cross-functionally to ensure leads are nurtured down the funnel and a structured feedback loop with sales and inside sales is maintained.
- Be an operational genie when it comes to events and social media operations and processes
- Develop and execute social media strategies aligned with the company's messaging and positioning for building brand awareness, thought leadership and recall value.

**Requirements**:

- 2-3 years of experience in social media and content marketing, preferably in B2B SaaS (preferably Biopharma/biotech) in the US market.
- Background in Life Sciences, Biotech, Engineering, Applied Sciences or similar field.
- Stronghold and understanding of the social listening and social management tools.
- Strong event management and operational skills, and experience of having planned and managed small and large scale events.
- Excellent communication skills and ability to write and edit witty and engaging social media content
- Experience in social media optimization (SMO) to increase engagement, reach, and conversions.
- Company Introduction

Polly delivers ML-ready biomedical molecular data for accelerated drug discovery. Hosting a rich repository of more than 230,000 multi-omic datasets, Polly curates data semi-automatically, with over 50,000 datasets added each month.

Polly offers 10x faster identification of therapeutic assets with high odds of success in the clinic. It has enabled the detection of multiple validated drug targets across immunology, oncology, and metabolic disorders. Polly supports discovery programs at Pfizer, Agios Pharmaceuticals, Genentech, and Yale and has 35+ research partners from premier biopharma companies and research labs.



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