Performance Marketer Hyderabad
3 months ago
**Performance Marketer**:
**Hyderabad**:
**About Tempest**:
If you are looking to work in an exciting environment on high growth brands spread across challenging sectors like hospitality, education, micro irrigation, large township projects, metro rail, real estate, agri-tech, building materials, and even social and developmental sectors, you will find it at Tempest Advertising.
We are a highly awarded national agency with branches in Bangalore, Hyderabad, and Pune. Our team of professionals, drawn from Indian and Multi-national companies, are focused on delivering value to our clients across traditional and digital platforms.
Stable yet aggressive teams have ensured better business, leading to better growth for the company and employees. And, incidentally, we are the guys who won the national contest to re-design the logo of Advertising Agencies Association of India, beating over 250 plus agencies from across India.
**Our Way**:
Tempest Advertising is not only driven by impactful strategy and creative solutions but is also deeply rooted in social, family, and cultural values & ethics. Being a gender-balanced workplace, the work culture we have developed ensures a friendly and supportive environment, extending opportunities equally for women, mothers, as well as working parents, to achieve the right balance between work and family.
**Key Responsibilities**:
- Develop, implement, and manage performance marketing campaigns across multiple Ad Platforms like Meta Ads Manager, Google Ads Manager.
- Conduct market research and competitive analysis to identify trends, opportunities, and best practices in performance marketing.
- Monitor, analyze, and report on the performance of marketing campaigns using data analytics tools and platforms (e.g., Google Tag Manager, Google Analytics, Looker Studio etc.) to manage and analyze campaigns.
- Continuously optimize campaigns based on performance metrics such as CPC, CPA, ROI, and conversion rates.
- Conduct A/B testing to evaluate the effectiveness of different marketing strategies and creatives.
- Plan, allocate and manage Paid marketing budgets to maximize ROI.
- Work closely with the content, design teams to create compelling marketing assets and improve user experience.
- Communicate campaign performance and insights to stakeholders, providing actionable recommendations for improvement.
- Stay updated with the latest trends and technologies in performance marketing and incorporate them into strategies.
**Qualifications**:
- 2+ years of experience in performance marketing or a related role.
- Proven track record of managing and optimizing performance marketing campaigns through Meta Ads and Google Ads.
- Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, Excel).
- Experience with A/B testing and data-driven optimization techniques.
- Excellent understanding of various digital marketing channels and their respective metrics.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong communication and interpersonal skills.
- Experience with marketing automation tools and CRM systems is a plus.
- Agency Experience will be an advantage
Work Location: Hyderabad (Work from Office)
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