Digital Marketing Executive

1 month ago

Ahmedabad Gujarat, India iTechNotion Full time

**We are hiring for a Digital Marketing Executive role at iTechNotion Pvt Ltd.**

Experience: 0 to 2 years

Location: Prahlad Nagar, Ahmedabad

**Roles and responsibilities**:

- Perform Keyword analysis through Keyword Research Tools and improve Keyword Ranking.
- Plan and execute digital marketing campaigns
- Monitor and analyze the effectiveness of marketing content
- Develop and manage website content
- Optimize website copy, landing pages, articles, blogs, portfolios, etc. for search engine

marketing.
- Perform ongoing keyword discovery, expansion and optimization to rank higher in organic searches.
- Regularly monitor, optimize, and generate leads via various Paid Ads marketing using Google Ads, LinkedIn Ads, Bing Ads, etc.
- Build effective Guest Posting, Content Marketing, Influencer marketing, etc. strategies.
- Define, monitor, execute, and optimize various Content Marketing plans.
- Plan, build, execute, monitor and optimize the brand presence on various social media channels like LinkedIn, Twitter, Facebook etc.
- Expand our content library to include other formats including video, infographics, webinars, podcasts, calculators, and tools.
- Experience in SEO, PPC, Organic rankings, Organic search optimization, and lead generation for Software Development Services.
- understanding all the metrics and various report parameters in Google Analytics, Google Search Console, etc.
- Strong foundational SEO understanding: On the page, Off page, blog strategy, keyword research, content creation, content optimization, etc
- Experience in building, monitoring, and optimizing, etc. various Ad campaigns in Google Ads, and LinkedIn Ads.
- Knowledge of online marketing channels and software

**Required Skills**:

- Multitasker and good at prioritizing work and managing time effectively.
- Strong hands-on experience with various SEO tools.
- Willingness to learn new things
- Stay up-to-date with the latest trends and best practices in advertising, and make

recommendations for new strategies or tactics
- Excellent written and verbal communication skills in English.
- Strong knowledge of various ranking factors and search engine algorithms.
- Basic knowledge of software such as Adobe Creative Suite (Photoshop, After Effects, Illustrator,InDesign, etc), and Canva.
- Able to create high-quality, SEO-friendly Content.

**Salary**: ₹9,897.20 - ₹22,000.00 per month

Schedule:

- Day shift

Application Question(s):

- Which Platform you are using for Digital Marketing?
- What is Your Notice Period?

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 1 year (required)

Work Location: In person

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