Content Strategist

3 weeks ago


Bellandur Bengaluru Karnataka, India Karma Club Experience Full time

Job Description:
As a Content Strategist, you will be responsible for developing and executing content strategies that drive brand awareness, bookings/ reservations, engagement, and automation's across various digital platforms. Your role will involve collaborating with cross-functional teams to ensure that our content aligns with our brand identity and resonates with our target audience.

**Responsibilities**:

- Develop and implement comprehensive content strategies that support our overarching business goals and objectives.
- Collaborate with internal stakeholders, including marketing, and design, to ensure content consistency and alignment with brand guidelines.
- Conduct regular audits of existing content to identify areas for improvement and optimization.
- Stay up-to-date with industry trends and best practices in hospitality content marketing to inform strategy and execution.
- Analyze content performance metrics and user feedback to measure the effectiveness of our content initiatives and make data-driven recommendations for improvement.
- Provide guidance and support to team members on content creation, optimization, and distribution.

**Requirements**:

- Bachelor’s degree in marketing, Communications, Hospitality Management, or a related field.
- 5 years of experience in content strategy, preferably in the hospitality industry.
- Proven track record of developing and executing successful content strategies that drive brand engagement and customer acquisition.
- Excellent written and verbal communication skills, with the ability to craft compelling and persuasive content tailored to different audiences.
- Creative thinker with a keen eye for detail and a passion for storytelling.
- Proficiency in content management systems (CMS), analytics tools, and project management software.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
- Team player with strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.

Preferred Qualifications:
Experience working with hospitality-specific content, such as hotel amenities, dining experiences, and travel destinations.

Pay: ₹35,000.00 - ₹45,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

**Experience**:

- total work: 5 years (preferred)
- Content strategy: 5 years (required)
- Communication skills: 5 years (preferred)
- Content creation: 5 years (required)

Work Location: In person

Expected Start Date: 01/05/2024


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