Brand Manager

3 weeks ago


Hyderabad, Telangana, India Earthful Full time
We are looking for someone with a high sense of ownership & creativity, in handling content strategy, branding campaigns and marketing efforts for Earthful across different platforms.
Position: Full-time only
Location: Flexible- Remote /In Hyderabad HQ / Hybrid

Roles and Responsibilities:
Generate and analyze consumer insights to enhance brand positioning.
Manage end-to-end branding campaigns, including value proposition, creative communication, media distribution, and ROI tracking.
Develop creative marketing and branding concepts and execute them cost-effectively.
Coordinate with agencies and internal teams to prepare briefs and media plans while adhering to brand guidelines.
Lead and motivate a team to achieve performance goals.
Conduct market research to stay updated on consumer trends.
Oversee content calendars across multiple channels (Social media, Email, WhatsApp).
Monitor campaign metrics to ensure effectiveness.
Analyze the competitive landscape for brand opportunities and threats.
Stay current with branding and marketing industry trends.
Skill Sets:
2+ years of relevant experience.
Experience in Content Strategy/Content Writing preferred.
Passion for creative skills (e.g., Graphic Design, Video Editing).
Strong visual design and communication skills.
Proficient in MS Office.

Be a part of Earthful's Family
@ www.instagram.com/earthful.me/
@www.linkedin.com/company/earthfulme/

About Earthful
Earthful is an FMCG company focused in the health and wellness space. The founders (Sudha Gogineni and Veda Gogineni) are graduates from IIT Kharagpur and ISB with a multitude of experience across multinational companies & startups, such as Uber, Meesho, Deutsche Bank, ITC. Earthful is an early stage startup and hence the candidate will have the opportunity to work closely with the founders. We are looking for a candidate passionate about scaling a startup
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