Manager - Branding

3 weeks ago


Hyderabad, Telangana, India Mahindra University Full time

Mahindra University is seeking an experienced Branding Manager to lead and enhance University's brand presence across multiple channels. The ideal candidate must have a strong background in branding, marketing, and communication strategies, preferably within the education industry.Designation: Manager - BrandingLocation: Hyderabad, Telangana.Experience Required: 5–10 yearsKey ResponsibilitiesDevelop and implement comprehensive branding strategies aligned with the University's vision and goals.Build and maintain a consistent brand identity across all communication touchpoints.Plan and execute marketing campaigns to promote academic programs, research initiatives, and events.Oversee the creation of compelling content for digital and offline platforms, including brochures, websites, social media, and advertisements.Collaborate and work closely with faculty, staff, students, alumni, and external agencies to amplify the university's reputation.Lead branding efforts for key events such as convocations, conferences, University events and student recruitment drives.Required Skills & QualificationsEducation: Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.Experience: 5–10 years of experience in branding, marketing, or communication roles, preferably in the education industry.Proven expertise in building and managing brand strategies.Strong knowledge of digital marketing, including SEO, social media, and content marketing.Excellent communication and presentation skills.Ability to manage multiple projects and work collaboratively with cross-functional teams.Interested candidates may please send their CV to Nirmala.c@mahindrauniversity.edu.in with the subject as: Application for Manager - Branding


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