CRM & Salesforce Marketing Cloud (SFMC) Manager
2 weeks ago
CRM & Salesforce Marketing Cloud (SFMC) Manager
Location:
Bangalore
About the Role:
We're looking for a highly skilled
CRM & SFMC Manager
to drive audience engagement and activation. This role will be pivotal in executing localized CRM strategies, optimizing customer journeys, and ensuring data-driven decision-making through Salesforce Marketing Cloud (SFMC). If you're a CRM expert with a passion for audience segmentation and automation, we want to hear from you.
Key Responsibilities:
Develop and execute a robust
CRM strategy
using
Salesforce Marketing Cloud (SFMC) , including email and mobile campaigns.
Build and optimize
audience segmentation , ensuring hyper-targeted communication.
Design and implement customer
journeys and automated workflows
within SFMC.
Create high-quality email
templates and campaign assets
in collaboration with content teams.
Conduct in-depth
data analysis and insights reporting
to refine strategy and maximize engagement.
Ensure seamless integration of
lead generation and subscriber acquisition
with SFMC.
Maintain real-time
performance tracking and reporting , ensuring quick resolutions to any CRM or lead generation issues.
What We're Looking For:
3-5+ years
experience in CRM, email marketing, or digital marketing roles.
Expertise in
Salesforce Marketing Cloud (SFMC)
– including journey building, automation, and analytics.
Strong knowledge of
audience segmentation and personalization strategies .
Experience in
lead generation campaigns and subscriber management .
Ability to analyze customer behaviors and trends, translating them into
high-impact CRM strategies .
Strong problem-solving skills with a proactive approach to issue resolution.
Previous experience in the
beverage, hospitality, or FMCG industries
is a plus.
Why Join Us?
Work with a
global brand
and directly impact audience engagement.
Be at the forefront of
CRM innovation .
Collaborate with a dynamic team in a fast-paced, creative environment.
Competitive salary, benefits, and career growth opportunities.
How to Apply:
If you're ready to take on this exciting challenge, apply now with your resume and a brief cover letter highlighting your experience with
CRM, audience segmentation, and SFMC .
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