Seo Team Lead

4 weeks ago

India Markovate Full time
About Markovate: At Markovate, we don't just follow trends—we drive them.

We transform businesses through innovative AI and digital solutions that turn vision into reality.

Our team harnesses breakthrough technologies to craft bespoke strategies that align seamlessly with our clients' ambitions.

From AI consulting and Gen AI development to pioneering AI agents and agentic AI, we empower our partners to lead their industries with forward-thinking precision and unmatched expertise.

Role Overview: As a SEO Team Lead, you will be responsible for driving measurable growth through data-backed strategies, marketing experimentation, and cross-functional collaboration.

You will work closely with product, marketing, sales, and analytics teams to identify high-impact opportunities and scale them across markets.

Key Responsibilities: Lead and mentor the SEO team to execute on-page, off-page, and technical SEO strategies.

Develop and implement a holistic SEO roadmap aligned with business goals.

Conduct regular SEO audits, keyword research, and competitor analysis.

Optimize website structure, content, internal linking, and page performance.

Own the end-to-end growth strategy to accelerate awareness, adoption, and revenue for cutting-edge AI solutions across global markets.

Design and implement multi-channel growth frameworks—combining paid media, organic reach, partnerships, referrals, and community-led initiatives to scale user acquisition and engagement.

Lead integrated demand generation campaigns across digital and offline channels, aligning with evolving buyer journeys in AI and tech ecosystems.

Collaborate with design, content, and product teams to implement a conversion-first strategy across all marketing assets, web touchpoints, and AI product experiences.

Use advanced analytics tools (GA4, Looker Studio, Search Console, SEMrush, Ahrefs, Screaming Frog) to extract insights and guide SEO/SEM execution.

Build and scale marketing automation flows to support nurturing, retargeting, onboarding, and upselling, using tools like Hub Spot, Marketo, or customer data platforms.

Requirements:4 - 5 years of proven experience in SEO, with a strong focus on scaling digital campaigns and improving conversion across the funnel.

Demonstrated success in B2 B marketing, preferably within Saa S or AI/technology-driven environments.

Strong understanding of technical SEO, schema markup, site architecture, and Core Web Vitals.

Proficient in using SEO tools: Google Analytics, Search Console, Screaming Frog, Ahrefs, Semrush, etc.

Knowledge of HTML/CSS and CMS platforms like Word Press or Shopify is a plus.

Hands-on experience with SEO, marketing automation, and experimentation frameworks.

Experience collaborating cross-functionally with product, design, sales, and engineering teams to align marketing with business goals.

Excellent communication and storytelling skills, with a strategic eye for both creative and data.

Bonus: Experience working in or marketing for an AI or deep-tech company is highly desirable.

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