Brand Manager

2 weeks ago

Bikaner, Rajasthan, India EasyBuy Full time
About the Role: We are looking for a creative and driven Brand Manager to lead and manage the end-to-end execution of brand campaigns.
This role will involve handling creative strategy, agency coordination, production, and execution across platforms.
The ideal candidate should have a strong eye for design and storytelling, with experience managing integrated campaigns and creative partners.Responsibilities:Lead the planning and execution of brand campaigns—from ideation to final delivery.Manage external creative agencies and production houses for campaigns, photoshoots, and films.Coordinate all campaign shoots, ensuring smooth pre-production, production, and post-production with partners.Own and manage all creative deliverables going out from the brand team.Work closely with the design team to brief campaign requirements and review sample executions.Coordinate with the digital marketing team to ensure creative alignment across paid media, social media, and performance channels.Review and approve all social media creatives before publishing.Manage influencer shoots and brand collaborations, ensuring alignment with brand tonality.Ideate on-ground campaign activation ideas and work with teams for execution.Qualifications:4–6 years of experience in brand management, advertising, or campaign execution.Strong understanding of creative processes, brand storytelling, and consumer-facing communication.Experience working with creative agencies, photographers, and production houses.Ability to manage multiple stakeholders and deliver high-quality output under tight timelines.Strong coordination and project management skills.A good eye for detail and aesthetics—especially in fashion, lifestyle, or youth-focused categories.Excellent communication and collaboration skills.A working understanding of digital platforms, social media, and influencer marketing.Software skills: Proficient in Adobe Photoshop, Illustrator, After Effects, and Premiere Pro for reviewing and basic editing of creative assets and videos.Required Skills:Background in fashion, retail, lifestyle, or D2 C brands.Hands-on experience with shoots and on-ground activations.

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