Product Manager

1 week ago

Hyderabad, India MSN Laboratories Full time

We are seeking an experienced and dynamic Product Manager to drive strategy and commercial success for our Cardiology portfolio in Emerging Markets . This role requires strong strategic planning, execution capability, and proficiency in navigating complex, diverse, and fast-growing markets. Requirement Education : B. Pharmacy OR B.Sc. + MBA Experience : 3-5 years in Pharmaceutical Product Management. Market Focus : Mandatory experience in Domestic or Emerging Markets (International). Portfolio Size : Experience handling a Cardiology portfolio > $2-3 Mn USD annually. Therapy Areas : Expertise in sub-therapies like Heart Failure Management, Anti-Hypertensive, Dyslipidaemia, and Anti-Thrombotic. Key Responsibilities & Expectations Deep Disease Understanding: Develop and maintain in-depth knowledge of cardiovascular diseases, treatment guidelines, key opinion leaders (KOLs), and patient flows in target emerging markets. Strategic Planning & Execution: Prepare detailed Annual Brand Plans and Brand Launch Plans for new products/indications Analyze market data, monitor brand performance, and recommend corrective actions. Marketing & Cross-Functional: Design and execute impactful marketing campaigns (digital and traditional). Ensure cross-functional alignment with Sales, Medical Affairs, and Regulatory teams. Market Access & Pricing: Develop and implement tailored market access strategies (formularies, reimbursement). Formulate competitive and sustainable pricing strategies to optimize profitability and patient affordability. Market Complexity Management: Demonstrate capability to handle the complexities of B2C emerging markets and dynamic market changes. Manage and collaborate effectively with a large field force across different time zones and cultural diversities.

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