Lead - Demand Planning

About Guardian

A group of brands with beauty & wellness at their core, The Guardian Group comprises customer-first brands that bring beauty, health, and wellness to all parts of the country and the world. Founded in 2024, the Guardian Group is helmed by Ananta Capital, a Mumbai-based Venture Capital firm. With skincare, perfumes, health and wellness products, pharmacies, and beverages under its portfolio, the group aims to simplify the lives of consumers as a new-age FMCG company.

1. BellaVita is a fragrance-forward brand that creates world-class luxury perfumes, bath and body products, and skincare that feel good and smell even better.

2. Bevzilla launched in 2020, we are redefining on-the-go beverages with our Instant Coffee & Milkshake Cubes sweetened with Date Palm Jaggery.

3. GNC is a leading global health and wellness brand that is devoted to helping consumers Live Well. GNC product categories include protein, performance, weight management, vitamins, herbs, and wellness supplements. GNC partners with Guardian Healthcare, the master franchise partner for GNC in India, to lead the expansion of the GNC brand in the country.

4. Guardian Pharmacy is an offline retail chain that provides a wide range of pharmaceutical products and services. It offers a wide selection of medicines, health and beauty products, and other health-related items.

5. HipHop Skincare philosophy centres on the pursuit of pristine, healthy skin by eliminating impurities. Each product in the range is meticulously crafted with premium ingredients such as Charcoal, Argan Oil, and Aloe Vera, sourced with utmost care to ensure unparalleled quality.

Job Title: Lead - Demand Planner

Reporting: Vice President Supply Chain & Operations

Location: Gurugaon
Industry: FMCG

Job Overview: -

We are seeking an experienced Lead Demand Planner to oversee the end-to-end demand and supply planning across our portfolio of brands. This leadership role is critical to building a data-driven, collaborative, and agile planning function that ensures product availability, minimizes inventory risk, and supports strategic business growth across diverse categories.

Key Responsibilities:

Strategic Planning: -

• Lead centralized demand planning across all brands under Guardian Group
• Drive S&OP (Sales & Operations Planning) processes with cross-functional stakeholders
• Build scalable planning frameworks across short-term, mid-term, and annual horizons

Forecasting & Analytics: -

• Consolidate brand-level forecasts into a cohesive group-level plan
• Use statistical models, market intelligence, and sales trends to improve forecast accuracy
• Review forecast KPIs (Bias, MAPE, Forecast Accuracy) and drive continuous improvements

Supply & Inventory Optimization

• Balance supply across multiple categories, geographies, and channels (online/offline)
• Optimize inventory levels to ensure availability without overstock
• Align with procurement and production teams to support efficient operations

Team Leadership & Collaboration

• Mentor and guide brand-specific planners; build a high-performing planning team
• Partner with Marketing, Sales, Finance, and Category Heads to align business goals with planning priorities
• Engage regularly with logistics and warehousing partners to resolve supply bottlenecks.

KPI Monitoring & Process Improvement

• Track group-level planning KPIs:
• Forecast Accuracy (%)
• Fill Rate (%)
• Inventory Turnover
• Out-of-Stock Rate (%)
• Inventory Health by Brand/Channel
• Lead planning system integrations and dashboard development using tools like SAP, Excel, and Power BI

Key Qualifications & Skills: -

• Experience: 5+ years in Demand & Supply Planning in FMCG or related industries.
• Education: Bachelor's/masters degree in supply chain, Business, or a related field ( From Tier 1 College)

Why Join Us?

• Opportunity to work with a leading FMCG brand.
• Exposure to end-to-end demand and supply planning in a fast-paced environment.
• Career growth in supply chain management with hands-on experience in distribution planning.

You can connect at or Whatsapp at

Location - Mumbai