Assembly Global | Manager, Paid Search | india
1 day ago
Role: Manager, Paid Search
Years of Experience: 8-10 years
Job Location: Bangalore (Indiranagar)
Work Type: Hybrid
Shift Timing : 9:30 AM to 6:30 PM
Notice Period : Looking for candidate who can join us in 30-60 days
Primary Duties:
- Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the Regional team members.Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.
- Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to:
*Google Ad Words
*Microsoft Advertising
Required Skills:
- At least 5 years of experience and ability to build Paid Search/PPC campaign strategies based on client goals and objectives.
- Expertise in building and optimizing campaigns, keyword lists, extensions etc.
- Proficient in writing and testing ad copy.
- Experience with Google AdWords Editor.
- Ability to develop budget projections and pace campaigns based on monthly budgets.
- Experience with bidding tools and strategies.
- Excellent English language skills (both written and verbal) as the role involves working and communicating with teams overseas.
- Strong analytical and reporting skills. Must be able to understand and analyze marketing campaigns data.
- Strong Excel skills including formulas, filtering, pivot tables, and trending charts development. Reporting will be an essential element of the day-to-day job.
- Knowledge of online business marketing principals (Impressions, clicks, conversions, ROI, Cost per Acquisition).
Preferred Skills:
- Working knowledge of one or more third party tools like DoubleClick and Omniture.
- Experience in running Google Shopping campaigns.
- Macros and introductory Visual Basic.
Personal Characteristics:
- Self-Starter
- Ability to take a set of directions and complete the task at hand, giving any insight you might have come across while working on the project.
- Ability to move quickly and proactively for client success in a deadline-driven environment.
- Team-Player – Who can work within a dynamic team but also get work done individually.
- Managerial skills – Who can lead by example while being a mentor.
- Analytical, problem solver, collaborative, strategic, results-oriented, and multi-task oriented.
- Strong organizational skills and ability to prioritize projects based on business needs.
- Keen eye for detail and interest in Internet trends.
- Ability to quickly pick up new concepts
- Willingness to try something new with limited experience and/or direction
- Ability to communicate effectively to overseas based counterparts
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india Assembly Global Full timeRole: Manager, Paid Search Years of Experience: 8-10 years Job Location: Bangalore (Indiranagar) Work Type: Hybrid Shift Timing : 9:30 AM to 6:30 PM Notice Period : Looking for candidate who can join us in 30-60 days Primary Duties: Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the Regional team...
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