Senior Media Buyer

1 month ago

mumbai, India BussinessLab Full time
About Us: Bussiness lab is a leading digital marketing agency.
Bussiness Lab, is business development business process outsourcing and marketing support
service provider. Our dedicated management team has extensive experience in building and
supporting companies for the purpose of marketing support, lead generation, Business
Development, handing sales & even managing your customer service. We have helped
businesses achieve and excel their sales and marketing goals and we can make it happen for
your business too
About the role: Senior Media Buyer
We are looking for a skilled Media Buyer who can design advertisement strategy for
different industries, optimize ad exposure and add value to the campaign strategies.
Responsible for delivering a positive return on ad spend to each and every client
simultaneously growing agency revenue through deft execution of performance strategies on
various platforms across the digital marketing spheres including but not limited to social
media ads, search media ads, market place ads, display ads and native ads. The responsibility
will include creating and executing marketing campaigns, and extracting and analysing data
across multiple channels.
Responsibilities:
Conducting market research and analysing demographics, media usage,
psychographics, and buying patterns to define the target audience and campaign
requirements.
Proofreading advertising material before launching campaigns.
Coordinating and overseeing the development and launch of campaigns
Run Google Ads, and Fb ads and manage complete responsibility of Google and Social
media ads with an advanced understanding of marketing, and funnels, and comfortable
with Google and Facebook Campaigns Strategy, optimization, and Analytics.
Creating & Managing Multiple Campaigns with the Right Ad Copy, optimizing the ad
copy, and landing pages for the best quality leads
Must Have an experience in running lead generation, sales ads and having generated
revenue through them.
Executing Sales campaign and budget optimization.
Data analysis and evaluating the effectiveness of each and every campaign to build successful
future campaign strategies.
Collaborate with cross-functional teams to develop creative solutions to address client’s
business challenges.
Requirements:
You have 5+ years in Paid Media buying.
Prior Experience in Running Sales based Google or Facebook Advertising Campaigns.
Good understanding of media analytics tools such as Google Analytics, and strong
computer skills with programs such as MS Office, Google Suite
The ability to collaborate with others and work as part of a team.
Exceptional organizational and project management skills.
Strong communication and networking abilities.
6 days working with 1 week off. (Weekly off will be on Sunday)
CTC - Upto 12 LPA

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