Design lead

3 weeks ago

Bengaluru, Karnataka, India Propel Full time

Company name: Springwood Digital Labs Private LimitedWebsite: PropelJob Title: Design Lead - AgencyLocation: BangaloreAbout UsPropel is redefining customer lifecycle management with our AI-powered platform that supports lifecycle marketers in delivering exceptional results. With three years of industry expertise and a portfolio of over 100 clients, we empower businesses to achieve sustainable growth through data-driven retention strategies. As we target a $10 M ARR milestone this year, we invite you to join our team and help shape the future of retention marketing.Mission Create and lead a top-notch marketing design unit within our lifecycle marketing services, ensuring world-class creative output, strong client satisfaction, and sustainable business growth.Key Outcomes (First 12 Months) - Maintain a positive P&L for design services, balancing quality and profitability.Deliver consistently high-quality marketing assets (email designs, banners, ads, digital creatives) that meet brand and client standards.Drive client retention by ensuring design excellence, responsiveness, and alignment with client needs.Support upsell opportunities by proactively identifying and pitching design-related enhancements.Responsibilities - Lead the design services function, setting quality standards and review processes.Oversee and mentor a team of designers, fostering creativity, accountability, and continuous improvement.Partner with client strategy and account teams to deliver impactful, conversion-focused creative.Implement a rigorous quality control process to ensure all deliverables meet brand and performance requirements.Manage budgets, resources, and timelines to ensure profitable operations and client satisfaction.Act as a senior client-facing leader, building trust and positioning design as a strategic value driver.Qualifications - Proven experience of 5-8 years in agency or client-facing roles leading creative/design functions.Strong portfolio demonstrating expertise in email design, digital banners, ads, and marketing assets.Experience managing design teams with a balance of creativity and operational efficiency.Business acumen with the ability to manage P&L, budgets, and growth targets.Excellent communication and client management skills; ability to translate business needs into compelling design solutions.Work Model - Location: HSR, Bangalore (on-site).Collaborative, fast-paced environment with cross-functional exposure to strategy, marketing, and client success teams.

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