Growth Product Manager

1 month ago


bangalore, India Curefit - house of cult Full time
Role - Product Manager - Growth
Location - Bangalore
Curefit Healthcare Pvt Ltd is India’s largest fitness company. Founded in 2016 by Mukesh Bansal and Ankit Nagori, Curefit offers a comprehensive range of fitness services and products through its two brands, cult.fit and cult.sport. With a mission to make fitness fun, easy and accessible, cult.fit offers group workouts, online classes, sports facilities, and personalized solutions at fitness centers & partner gyms across the country. By adopting innovative subscription-led revenue models and employing cutting-edge technological interventions to cultivate healthy habits, cult.fit has emerged as the go-to destination for fitness enthusiasts across the country. cult.sport focuses on simplifying health and well-being by offering smart fitness products tailored to the everyday athlete. The cult.sport product range is thoughtfully designed to deliver the ultimate workout experience, featuring high-quality sportswear, versatile at-home workout equipment, bicycles, and nutraceuticals.
Searching for a product manager in the growth team of cult’s offline fitness division. Growth product team is responsible for improving top of the funnel and conversion of users to cult members across all membership sales channels - app, website, at-center sales machinery and telesales.
Role & Responsibilities:
Design and implement an onboarding process for potential customers that helps improve conversion
Continuous improvement of existing app funnels and in-center sales machinery
Design a dynamic pricing engine that predicts the price for every center depending on predicted demand and utilisation.
Build digital tools that helps build top of funnel for future customers
Qualifications Required:
4+ years of experience in product management.
Experience in working with any of these:
Funnels/Onboarding/Activation/Retention
Excellent quantitative skills and the ability to work with key metrics and data.
Great taste for copy, design and eye for detail. Loves working with designers
Ability to define the product roadmap and take all UI/UX-related decisions for all user flows.
Bias for Action.
Excellent stakeholder management and communication
Desire to work in a high ownership environment. Thrives in ambiguity and a fast changing environment.
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