Key Account Manager

3 days ago

Mumbai, Maharashtra, India Strobe Works Full time

Role: Key Account Manager

Salary Bracket: INR 7LPA+

Location: Mumbai (Candidate should be based out of Mumbai)

Job Type: Remote

About Strobe Works:

We are an independent creative agency helping brand improve their recall value through storytelling & experiential marketing campaigns across platforms. Strobe Works specializes in the luxury hospitality domain working with International brands such as Marriott, Hilton, IHG, Radisson, Hyatt, Leela and AccorHotels.

Job Summary

With a clear understanding of the clients business and creative mindset, the Key Account Manager chalks out a clear marketing & and advertising roadmap for our key clients. Responsible for leading a team of Account Executives, the Key Account Manager needs to ensure high customer satisfaction levels and retention of business.

Responsibilities and Duties

· Develop Marketing & Advertising blueprints for key accounts (Quarterly)

· Co-develop positioning campaigns with the Creative Head

· Create Campaign Concept Notes

· Lead & Monitor Account Executives

· Conduct monthly "Best Practices" training sessions

· Conduct monthly internal review sessions on key accounts with the creative team, studios, social media, performance and ORM

· Create sound Account Management processes

· Lead monthly client satisfaction calls & improvise as required

· Be the face of the agency for the client

· Develop & submit campaign impact reports

· Work on creative pitches along with the creative head

· Identify Account Mining opportunities to strengthen revenue per account

Required Experience, Skills and Qualifications

· Ability to communicate clearly both verbally and in writing

· Must be well-organized and process-oriented

· Excellent people skills and the ability to work with a wide range of people

· Ready to travel extensively within India

(As we work in the luxury hospitality segment, you get to experience the best hotels and resorts)

· Professional appearance and persona

· Sound knowledge of media planning

· Travel to the client location may be required

· Should have relevant experience of more than 2 years on leading national accounts

Education & Training

· Experience: 5+ years of experience (in advertising)

· Educational background: Mass Comm, Branding & Advertising, MBA - Creative Field

Reports to the "Account Director"

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